Episode #357 – What is the Goal After the Goal?

“If you are persistent you will get it. If you are consistent you will keep it.”

What do losing weight and saving money have in common?  Stopping exercising and spending cash!

When you achieve your weight loss goal or your savings goal it’s hard to switch to a sustaining mode. I mean how many people focus on life after the goal?

Now many… that’s why the weight loss industry is huge!  That’s also why financial planners always have a job!  People are horrible at maintaining.

This is why you can really see results with your social media plan if you just maintain consistency.  It’s “easy” to establish a goal of starting a blog… after all that’s the sexy part!  When you come up with your theme and even when you develop a plan, that’s fun.

The work comes by actually implementing the plan.

However, when you look at the information you are providing as a service that is important to your followers the “chore” of it is greatly diminished… it actually becomes fun to think about how your information will benefit your followers.

For example, regularly I’ll say you need to provide consistent content because it builds trust with your followers.  I’m not just writing that because it’s true, it’s because I really want the Infinity Marketing Machine to work for you… therefore it’s important that I say it over and over!  It’s a fundamental building block that will benefit you… however, it will be even more beneficial to YOUR readers.  That’s the audience you serve.

You are working hard (being persistent) to grow your audience… but anyone can grow an audience.  Your new goal is to keep your audience (with consistency).

Go for it.

Big Money Small Change Success
Character + Content/Consistency + Goals/Motivation + Customers =
Infinity Marketing Machine

PS: thanks for reading!  I really appreciate you being here.  Make sure to “like” this post… and follow me! (and please do me a favor… if you want more great ideas like the one in this post, just fill out this form and I’ll send them to you…  start here

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Action Steps
1- Adjust your goal to consistent content — you can make a plan, but I want you to implement it!  Pick three topics important to your followers and rotate your postings based on these three topics.
2- Install my free app! (SmallBusinessClubApp.com)

Podcast:
Listen to Episode #357 of the Two Minute Commute audio blog Podcast

 

 

Infinity Marketing Machine Daily Topics:
Monday – Character (Subject Matter Expert)
Tuesday – Content & Consistency
Wednesday – Midweek Motivation
Thursday – Infinity Customers
Friday – Big Money
Saturday – Try This!

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