“Traditional marketing is telling the world you’re a rockstar. Content marketing is showing the world you are.” RRose
Tuesday: Content and Consistency
Yesterday I chatted a little bit about serving your followers. Today we’re going to dig a little deeper.
Providing content can seem like a daunting activity. At times you may say something like “I have to write my blog” and then you correct yourself, “I get to write my blog”. That way you take the drudgery out of it. (Words mean things… haha)
Reread today’s inspiration.
“Traditional marketing is telling the world you’re a rockstar.
Content marketing is showing the world you are.” RRose
Content now fulfills a very important role. Content becomes your proof.
This can be a review, testimonial, web page, photo, third party article… it can be anything. But most of all, it exists.
You may be struggling because you “have” to write something… but when you switch your thinking to, I “GET” to write something and you view this “something” as your social proof, you have purpose! Content is your ability to communicate with your customers in a way that was once only dreamed of…
YES! Dreamed of!
Right now… I mean right now, you can open up Facebook and communicate LIVE with the world. This was a privilege once reserved just for major TV networks that could access satellites! But right now, you can do this… FOR FREE.
And you’re not???? Isn’t that odd.
Hint: Add LIVE to your list of really cool content creator tools! It’s a great way to provide useful content for your tribe.
Tomorrow… come back for this week’s episode on “Midweek Motivation”!
PS: Like my vibe? I want you to join my tribe! start here!
Infinity Marketing Machine Daily Topics:
Monday – Character (Subject Matter Expert)
Tuesday – Content & Consistency
Wednesday – Midweek Motivation
Thursday – Infinity Customers
Friday – Big Money
Saturday – Try This!
Sunday – Week in Review