HAPPY VALENTINE’S DAY!
Friday Topic: Big Money Small Change
When you think of a Valentine’s Day meal does you mind automatically go to a candle light dinner? Probably, marketers are sneaky. They plant an idea in your head and it sticks…
But this article is about the Waffle House and how they have a tradition of taking reservations, yes reservations, for meals at their restaurants on Valentine’s Day!
They go all out with flowers and white table cloths…
Here’s the cool thing – this is an EXPERIENCE.
It’s exactly what people, your customers, YOUR TRIBE are craving.
They want new, exciting, and familiar.
What is better than going to a restaurant, dining with waitstaff that you already know and having a special holiday experience.
I mentioned this to several people and they all wanted to eat there! Something is being done right if you need reservations, right?!?
So look at your business and how can you take an ordinary day or holiday normally not celebrated with the business services you offer and how can you get in on the party?
There is a way… just look outside the box.
As you explore your possibilities, just “Think Waffle House” they are already open on a Valentine’s Day – so by adding table cloths and flowers they turn an average day in to a big money small change day!
BTW… I love the Waffle House but I live an entire state away from one so it takes a vacation for me to get there… A couple days ago my husband sent the article to me… This must be the next best thing to going to the Waffle House? Not quite…. He’s not off the hook that easy and there will be a visit on the next vacation.
Tomorrow… come back for my episode on “Try This”!
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Wednesday – Midweek Motivation
Thursday – Infinity Customers
Friday – Big Money
Saturday – Try This!
Sunday – Week in Review
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