TribeologyBlog.com – Episode #614 – Message Received.

Quote: “I would rather entertain and hope that people learned something than educate people and hope they were entertained.” – Walt Disney

Friday: Big Money Small Change

 

Boy oh boy… today’s example traveled great distances.

I was scrolling through my feed the other day and someone posted a photo of their shipping label.  You know… you see these and normally it shows a wrong address, crushed box, or possibly an “unboxing”.

But this time it was simply entertaining.

 

When you pay attention to your vibe… When you Live Tribeology you can create magic like the Birchbox label.

Someone probably got the idea of adding a little message in the address bar.

In terms of “Big Money Small Change” Yowza!  This is a free vibe builder!

Look at it this way… their vibe translated from a social site, to a product, to the shipping label, all the way back to the internet and now here!

All for free!

This seems to be an easy “piece of real estate ” to use!

HINT: When I sell dog collars, I list the dog’s name on the label…

 

#doinginfinity

Tomorrow… come back for my episode on “Try This”!
PS:  Like my vibe? I want you to join my tribe! Begin with my quick and simple guide to understanding the 5C’s of the Infinity Marketing Machine.  I call it #doinginfinity.  Click Here and I’ll email you a FREE download.

Infinitypreneur.com

Infinity Marketing Machine Daily Topics:
Monday – Character (Subject Matter Expert)
Tuesday – Content & Consistency
Wednesday – Midweek Motivation
Thursday – Infinity Customers
Friday – Big Money
Saturday – Try This!
Sunday – Week in Review

TribeologyBlog.com – Episode #607 – Show Success from Start to Finish

Quote: “That some achieve great success, is proof to all that others can achieve it as well.” Abraham Lincoln

Friday: Big Money Small Change

 

I love days when we quote Abraham Lincoln.

Why?

Because it shows how timeless wisdom can be!  I’m using it to help explain the importance telling a story, telling your business success story!

This post needs no words.  Just look at it!

Congratulations to this woman, 30 lbs in six weeks. WOW!  Awesome for her…

But also, awesome to this fitness studio.  Not just for showing her a process to be successful in her transformation… but for sharing it in a simple way with their social feed.

Look, it doesn’t need words to say how she did it.  It’s super simple.

And, it’s super effective!

This is a classic transformation/before and after type success story. Think of a way you can do this!  If you are an orthodontist it’s a great visual process.  What about a before/after for house painting… we can do it at the marina for before/after on boat bottom cleaning.

This is such a small way to gain big results that we often over look it!

Business is designed to help other people by providing a product or service to better the life of someone else, therefore, business it’s self is a before/after.  So compile a list and utilize this tool.

#doinginfinity

Tomorrow… come back for my episode on “Try This”!
PS:  Like my vibe? I want you to join my tribe! Begin with my quick and simple guide to understanding the 5C’s of the Infinity Marketing Machine.  I call it #doinginfinity.  Click Here and I’ll email you a FREE download.

Infinitypreneur.com

 

Infinity Marketing Machine Daily Topics:
Monday – Character (Subject Matter Expert)
Tuesday – Content & Consistency
Wednesday – Midweek Motivation
Thursday – Infinity Customers
Friday – Big Money
Saturday – Try This!
Sunday – Week in Review

TribeologyBlog.com – Episode #601 – Double Check You Work!

Quote: “The best products don’t focus on features, they focus on clarity” JBolt

Friday: Big Money Small Change

 

PROOFREAD!  I was scrolling through my Facebook feed the other day and this meme popped up. It’s funny… and yet at the same time a great “Big Money Small Change” topic.

LOOK!

YIKES!

Can you imagine if you took such amazing care to make your packaging perfect only to have an “oops” moment?

I guess the takeaway for this post is to make sure you get another set of eyes on your ideas… because the above are really funny!  BUT… they wouldn’t be so funny if they were YOUR products.

Oh boy.  Double Check!

#doinginfinity

Tomorrow… come back for my episode on “Try This”!
PS:  Like my vibe? I want you to join my tribe! Begin with my quick and simple guide to understanding the 5C’s of the Infinity Marketing Machine.  I call it #doinginfinity.  Click Here and I’ll email you a FREE download.

Infinitypreneur.com

Infinity Marketing Machine Daily Topics:
Monday – Character (Subject Matter Expert)
Tuesday – Content & Consistency
Wednesday – Midweek Motivation
Thursday – Infinity Customers
Friday – Big Money
Saturday – Try This!
Sunday – Week in Review

TribeologyBlog.com – Episode 595 – Your Emergency Plan to Making Money

Quote: “Your mindset is the key to unlock your transformation.”

Friday: Big Money Small Change

 

There is one thing that has always surprised me… that’s when people are excited to have a “snow day”. Sure it’s fun to have time off.

But I’m speaking of “snow days” from school. OR you’re excited when the teacher lets you out early.

This baffles me.

You spend money for a class and then are thrilled when you don’t have to go! What kind of mindset is that? Its like paying for a dinner and being thrilled when they don’t bring dessert that you paid for… or you ordered a large popcorn and got a small.

You paid for it, you should be excited to get the full thing.

OK, enough of my rant, but I saw this post and thought to myself…

FINALLY SOMEONE THAT UNDERSTANDS IT.

 

Start looking at snow days as your time to get ahead! It’s like a catch up day or even a day you can work on the creative things you’ve been putting off. But it’s a great time, not to lay around and binge on Netflix… but you can make more money!

Look at the post. They are closed YET they thought ahead and said, let’s use this snow (lemon) and make lemonade snow (not yellow snow, that’s gross… but I knew you were thinking it!) haha

Alright, but look at the possibilities.

Many other people are taking their snow day to hang out, stuck with down time, and you know down time is occupied by surfing time… so why not go a step further and have your snow-day file! Come up with a GOOD promotion, like a BIG discount on crap you want to get rid of and clearance it out… shoot out an email to your list, put the post up, take out an ad and run a flash sale.

If it’s snowing where you are but your customer is in the sun… it’s OK. Maybe they’ll feel bad for you.

PS: I’ve got a whole weekend of potential snow days so I’ll try this and let you know what happens!

 

#doinginfinity

Tomorrow… come back for my episode on “Try This”!
PS:  Like my vibe? I want you to join my tribe! Begin with my quick and simple guide to understanding the 5C’s of the Infinity Marketing Machine.  I call it #doinginfinity.  Click Here and I’ll email you a FREE download.

Infinitypreneur.com

 

Infinity Marketing Machine Daily Topics:
Monday – Character (Subject Matter Expert)
Tuesday – Content & Consistency
Wednesday – Midweek Motivation
Thursday – Infinity Customers
Friday – Big Money
Saturday – Try This!
Sunday – Week in Review

TribeologyBlog.com – Episode #589 – Need Help With Your Post? Call in the Police…

Quote: “Push harder than yesterday if you want a different tomorrow.”

Friday: Big Money Small Change

 

If you missed yesterdays post – make sure to check it out… I started out by stating I was too excited to wait until today to post.

It focused on creating partnerships with your vendors to multiply your audience.  The example was a florist with Valentines Day flowers who’s post appeared on a cake bakers page.

With that in mind, let’s look at today’s inspiration: “Push harder than yesterday if you want a different tomorrow.” – that means if we look at yesterday’s idea and try it ourselves tomorrow is going to show the effect…

Well, I was going through my feed again and found this cute post.

The Albuquerque Police Department helped the Hospital system with a message about warding off heart disease.

What a smart move!

The mounted horses are such a visual presence and in this capacity make you stop and take notice of the post.  Using the police in a “softer” message creating the silhouette of a heart with their hands again makes you take note.

But for our learning purposes, the “big money small change” advantage is a “level up” from yesterday’s lesson.  Today, the hospital system, crafted a message utilizing the police department.  It’s visual, simple, and builds goodwill for the police, creates subject matter expertise for the hospital.

But ultimately, gets the important message of healthy hearts to our attention.

 

#doinginfinity

Tomorrow… come back for my episode on “Try This”!
PS:  Like my vibe? I want you to join my tribe! Begin with my quick and simple guide to understanding the 5C’s of the Infinity Marketing Machine.  I call it #doinginfinity.  Click Here and I’ll email you a FREE download.

Infinitypreneur.com

Infinity Marketing Machine Daily Topics:
Monday – Character (Subject Matter Expert)
Tuesday – Content & Consistency
Wednesday – Midweek Motivation
Thursday – Infinity Customers
Friday – Big Money
Saturday – Try This!
Sunday – Week in Review

TribeologyBlog.com – Episode #583 – Marketing with a Twist

Quote: “Take a second look, it costs you nothing.” — Chinese Proverb

Friday: Big Money Small Change

 

I received TWO emails today letting me know it’s pet dental month.  Ironically, I read these after I gave my dog a dental treat.

The funny thing is that it spurred me to action for my “Big Money Small Change” topic.

My topic has a twist.  The obvious topic is to utilize the “Of the Month” topics for your promotion, special, or post.  It’s a great way to generate ideas and turn your marketing into a party.

But I said my topic for today will have a twist… here it is.

This is a screen shot of what popped up in my email box.  It looks like a great “blurb” “sneak preview” or “short cut” to see what the message actually is all about

But read it.  It’s like a four line classified ad (that shows how old I am) – but look at line four… Flea and tick sale/rebates?  That’s a little confusing.  I thought it was pet dental month.

So here’s your twist.  Double check your email before it’s sent.  You need to send yourself a sample so you can check all aspects.  NOW guess what… I’m guilty of this, and that might be why I’m sensitive to this error.

We used to use email “magic” and type our 4 line classified info into the very top of the email and hide it in the text color of the background, typically white.  Now, you can select these preview sentences.

So that’s twist one, double check.

Twist two… don’t mix messages.  Again… something I’m terribly guilty of.  I am old school with bad habits.  One habit is to put more than one topic in a message… DON’T!  It’s lazy… either lazy that you didn’t sort your people OR lazy in not creating a unique message for different segments of your email.

Back to the normal “of the month”

The cool thing with this email is that they used an infographic – I guess that may be a “twist” but I included the screen shot because, well, if you have a dog, the message is important and interesting!

So your turn to 1) double check before you send… 2) craft only one topic per message and 3) use your “of the month” resources!

 

#doinginfinity

Tomorrow… come back for my episode on “Try This”!
PS:  Like my vibe? I want you to join my tribe! Begin with my quick and simple guide to understanding the 5C’s of the Infinity Marketing Machine.  I call it #doinginfinity.  Click Here and I’ll email you a FREE download.

Infinitypreneur.com

 

Infinity Marketing Machine Daily Topics:
Monday – Character (Subject Matter Expert)
Tuesday – Content & Consistency
Wednesday – Midweek Motivation
Thursday – Infinity Customers
Friday – Big Money
Saturday – Try This!
Sunday – Week in Review

 

TribeologyBlog.com – Episode #577 – The Reason You Don’t Want People to Open Your Email

Quote: “If we all did the things we are capable of doing we would literally astound ourselves.” Thomas Edison

Friday: Big Money Small Change

 

Do you have the best intentions, but can’t find the time?  It’s like when you have an amazing idea, you think it will be great, but then “poof” the time passes.

For example, I have a brilliant idea for the Christmas holiday shopping season and next thing you know, it’s December 23rd…

OR

You want to do a welcome to summer event, and the ice doesn’t go off the lake till early May (not that I’m still bitter about that happening last year)

Here’s the deal.  You can make most things happen.  But you need a plan.  And that starts with old fashion paper and a pen.  Just brainstorm the ideas you want and the results you hope to achieve.  (the results on paper should be the motivator you need to get going)

I love using this type of plan/reward get going style when I think of my email list and the creation of content.  Not content you create on a consistent basis.  Special content… for example my booklet, The 5 C’s of the Infinity Marketing Machine.  Content that is designed to attract people to take action.

SO… using the plan/reward/ get going style… this type of booklet has a reward of growing an email list of people I’m trying to attract.  It’s hard work, but worth it when it’s finished!

NOW, here’s our “Big Money Small Idea” I got as an email from Pillsbury.

They sent out an email “Get your free gift” – it’s a download recipe cookbook.  They personalize the email and even include the day I joined their list.

Why would you want to send an email like this?

You already have someone on your list… what’s the point?

img_7348.png

You will gain engagement.  This is a big deal.

More important is the result.  You can get rid of people with dead emails or that do not engage… emails do cost money.  If you are sending out several thousand emails that are not opened, you are being charged.

SO… you might want to create a neat download and send it out to your list – you’ll find out who is engaged and ready to receive your information, build your tribe!  HOWEVER, it is also a fantastic way to clean up your list and save money!

 

#doinginfinity

Tomorrow… come back for my episode on “Try This”!
PS:  Like my vibe? I want you to join my tribe! Begin with my quick and simple guide to understanding the 5C’s of the Infinity Marketing Machine.  I call it #doinginfinity.  Click Here and I’ll email you a FREE download.

Infinitypreneur.com

Infinity Marketing Machine Daily Topics:
Monday – Character (Subject Matter Expert)
Tuesday – Content & Consistency
Wednesday – Midweek Motivation
Thursday – Infinity Customers
Friday – Big Money
Saturday – Try This!
Sunday – Week in Review