TribeologyBlog.com – Episode 760 – How To Give Your Customers What They Want

Quote: “What will you do to step out of your comfort zone today?”

Friday: Big Money Small Change

What can you do today to jump out of your comfort zone?  How about going behind the scenes with your post.

Sometimes it might be a little scary to let your customers see your behind the scenes… but sometimes it’s fun.

Everyone likes to feel special.  And one of the best ways to do this is to give them a sneak peek.

Look at this post…

What a great way to use a special event, the photo shoot, to give your customers a unique view of HOW the photo is created.

Everyone has bought pizza.   But rarely do you think about the photo shoot and it gives you a great way to see the product in a whole new light – pun intended!

Will it translate into sale…

It’s a cool way to say “hey look at our product” without saying “buy buy buy”

It’s also very inexpensive to do this marketing tip.  Just remember that people love a sneak peek!  Give them what they want.

#doinginfinity

Tomorrow… come back for my episode on “Try This”!
PS:  Like my vibe? I want you to join my tribe! Begin with my quick and simple guide to understanding the 5C’s of the Infinity Marketing Machine.  I call it #doinginfinity.  Click Here and I’ll email you a FREE download.

Infinitypreneur.com

Infinity Marketing Machine Daily Topics:
Monday – Character (Subject Matter Expert)
Tuesday – Content & Consistency
Wednesday – Midweek Motivation
Thursday – Infinity Customers
Friday – Big Money
Saturday – Try This!
Sunday – Week in Review

TribeologyBlog.com – Episode 754 – A Great Big Amazon Share

Quote: “Our anxiety does not come from thinking about the future, but from wanting to control it” Khalil Gibran

Friday: Big Money Small Change

 

Yesterday I ended my day by balancing our cash register.  I found a penny from 1954.   I started my day on a tour of our local Amazon Fulfillment center… fascinated by the robots.

OK… let me get this out of my system

Robots are freekin cool.

OMG.  If you’ve ever thought about automating your business – then visiting a company tour where they’ve done this is like an amusement park for your mind.

The products come in the door, there are plenty of humans to support the robots — but dang.  They just keep going – I kind expected the Energizer Bunny to pop from around the corner banging that drum!

He did not… but here’s the deal.

The tour was great.

I saw the future… here now.

I saw the possibilities of how to make the future happen now.

AND I also got a photo and water bottle.

My cousin invited me to go on this tour… I joked, the last tour we went on together was in 2nd grade.  Our elementary school was 2 blocks from Tonka Toys… every child received a cute doonbuggy for visiting.

Amazon had awesome water bottles!

OK – not that that’s the reason to visit or even have a tour.

But they built this facility as a showcase for the tour.  Here’s why it’s important for you to learn from Amazon on our Big Money Small Change Day… the first stop on the tour was a hallway.  It was outside a class room.

That’s when the tour guide, Tony, told us about the education benefit for being an Amazon employee… it’s VERY good. Then he told us about the maternity benefit… it also is VERY good.

WHY do they do this?

Because they love their company and those on a tour are potential employees.

The tour is your showcase of your business.

When the tour ended we learned an interesting historical reference and symbolic tribute to the founder that is in every building.  It was cool.

Then we went downstairs and they had a photo booth set up.  This how they encouraged social sharing.

Why?

Because cameras are NOT allowed on the tour.  Yet… they did not miss out on this important social opportunity.

Now… you are not Amazon, so what can you learn from this?

Showcase your business.  You can showcase it online.  Share your history.  Share your future.  Share a gift… and by all means include a way to share it on social media.

#doinginfinity

Tomorrow… come back for my episode on “Try This”!
PS:  Like my vibe? I want you to join my tribe! Begin with my quick and simple guide to understanding the 5C’s of the Infinity Marketing Machine.  I call it #doinginfinity.  Click Here and I’ll email you a FREE download.

Infinitypreneur.com

Infinity Marketing Machine Daily Topics:
Monday – Character (Subject Matter Expert)
Tuesday – Content & Consistency
Wednesday – Midweek Motivation
Thursday – Infinity Customers
Friday – Big Money
Saturday – Try This!
Sunday – Week in Review

TribeologyBlog.com – Episode 737 – Picture This!

Satuday: Try This

This is an awesome idea.  I know… it’s from Disney Springs and to make it more specific… from Cirque Du Soleil.

It’s a world famous show from a world famous location… how on earth can you use it at your business.

Well… if you see something like this what do you do?

You go right up to the design, stop… pose… snap a photo… then post!

Make it easy for your customers to promote your business.  I was talkig to my cousin earlier this week.  She’s at the final stages of building an amazing yoga studio.  She asked me if I liked the design she’s picking out for the main wall.

I said it’s great!

Then I mentioned she should think about adding her business name or logo… it’s a great location for her to film in front of!  You can mark mile stones like birthdays or goals met…  but it makes a permanent location to show consistency in your photos.

The branding helps when people scroll through their feeds…

This is how you use a world famous idea at your location!

Try This!

 

Tomorrow… come back for my episode on “Week in Review”!
PS:  Like my vibe? I want you to join my tribe! Begin with my quick and simple guide to understanding the 5C’s of the Infinity Marketing Machine.  I call it #doinginfinity.  Click Here and I’ll email you a FREE download.

Infinitypreneur.com

#doinginfinity

 

 

 

Infinity Marketing Machine Daily Topics:
Monday – Character (Subject Matter Expert)
Tuesday – Content & Consistency
Wednesday – Midweek Motivation
Thursday – Infinity Customers
Friday – Big Money
Saturday – Try This!
Sunday – Week in Review

TribeologyBlog.com – Episode 736 – What Are Your Plans This Weekend?

Quote: “Some people can look at the same thing, but see it differently”

Friday:  Big Money Small Change

 

Ahhhh Good Morning!  I know… I broke my consistency rule.  Typically this post comes out 3 hours earlier.

Normally I write the post the evening before – but last night I was in an incredibly distracted — OK not good mood.  NOTHING good would have come from writing, so I went to bed.

Sometimes you need to evaluate your mood and if it breaks consistency – it breaks consistency.

That being said, I woke up refreshed and found a “Cash” topic right away…

Look at this great example from the Chamber of Commerce in Wisconsin…  It had this beautiful gazebo with flowers.  It looks so pretty.

The caption is great and invites you to visit the area!

Then I noticed something cool.

Below the photo are blue dots indicating more photos – so I swiped.

The next photo is also from the town — but it’s a chalk message from the sidewalk from a group that celebrated “girls weekend”

I thought, “how cool is this?”

The first photo shows how beautiful the town is — the second photo suggests a reason to visit…

Then I swiped again.

There were more photos!

I got to this one that showed a sidewalk sign for a sale at a store!

Amazing!

They were able to show that there are cute stores without being all “bargain bargain bargain” salesy!  Is “salesy” a word?  It is now!

I guess what I’m saying is that this post is one that tells a story of the product, in this case the chamber’s product is the town… it does it through photos…

Think about this as you promote your business.

Use the one sentence to plant the seed “what plans are you making this weekend?” a photo to stop their attention – then back up the question with photo suggestions of how the customer can answer the question!

 

#doinginfinity

Tomorrow… come back for my episode on “Try This”!
PS:  Like my vibe? I want you to join my tribe! Begin with my quick and simple guide to understanding the 5C’s of the Infinity Marketing Machine.  I call it #doinginfinity.  Click Here and I’ll email you a FREE download.

Infinitypreneur.com

TribeologyBlog.com – Episode #730 – Turn Ordinary into Extraordinary

Quote: “It’s the inner spark that ignites outer success.” Melinda Wittstock

Friday: Big Money Small Change

 

Here’s a small and sweet idea — COOKIES!  Learn from this amazing idea.  Not that you want to bake cookies, although I always think that is a great idea. 🙂

I’m talking about what’s on the cookies.

This week is the National Baton Twirling Championships.  Most people don’t follow baton twirling, but I do! I competed for about 20 years and now, with social media, it’s a blast to continue to watch what is happening in my sport.

And then there were cookies…

This popped up on my feed a couple days ago.  It’s from the local Target.  The bakery, knowing that baton nationals are in town, decided to make frosted sugar cookies with adorable baton designs on them!

Lots and lots of people go to Target – even on vacation.

This is such an amazing idea figure out how to make this small change at your business.  How can you “welcome” an outside event visiting your area to buy from you?

These are ordinary sugar cookies, with ordinary frosting — but designed with simple words they become extraordinary!

#doinginfinity

Tomorrow… come back for my episode on “Try This”!
PS:  Like my vibe? I want you to join my tribe! Begin with my quick and simple guide to understanding the 5C’s of the Infinity Marketing Machine.  I call it #doinginfinity.  Click Here and I’ll email you a FREE download.

Infinitypreneur.com

 

 

Infinity Marketing Machine Daily Topics:
Monday – Character (Subject Matter Expert)
Tuesday – Content & Consistency
Wednesday – Midweek Motivation
Thursday – Infinity Customers
Friday – Big Money
Saturday – Try This!
Sunday – Week in Review

TribeologyBlog.com – Episode 724 – How One Photo Shares the Vibe.

Quote: “Design is the silent ambassador of your brand.” Paul Rand

Friday: Big Money Small Change

 

How do you create a silent ambassador for your brand?  You focus on your brand. Yesterday I talked about how to create consistency thorough your vibe.

Then today I was scrolling on my Instagram and saw this…

Look at the photo. It’s candy.  There are endless ways to display candy… the WAY you display it becomes an integral part of your vibe.

This one photo is trendy and old fashion at the same time.  The wire baskets and handwritten signs send a message to customers.

All this company did was take a photo to share online.  The vibe is so strong it resonates as the ambassador!

This is how you create a silent ambassador.

Imagine if you walked into the store to see this display, but their online photo showed a punk rocker with spiked hair and a chain in their nose eating candy.  It would really confuse you.

Your social posts really are important!

 

#doinginfinity

Tomorrow… come back for my episode on “Try This”!
PS:  Like my vibe? I want you to join my tribe! Begin with my quick and simple guide to understanding the 5C’s of the Infinity Marketing Machine.  I call it #doinginfinity.  Click Here and I’ll email you a FREE download.

Infinitypreneur.com

Infinity Marketing Machine Daily Topics:
Monday – Character (Subject Matter Expert)
Tuesday – Content & Consistency
Wednesday – Midweek Motivation
Thursday – Infinity Customers
Friday – Big Money
Saturday – Try This!
Sunday – Week in Review

TribeologyBlog.com – Episode 712 – Find Hidden Space

Saturday: Try This!

Just when you think you don’t have space to display products, really you do.

This is a great example of how with a little creativity you can make space to feature a product.  Seriously, this was at a restaurant.  There was a tiny space on the countertop to the left of the cash registers.

The neat thing is this is not a “food” product its a T shirt!

They took the time to have shirts for sale and are created a display using shadow box frames.

It’s a display of the design AND a display to feature the products.  Both in a nice tight space.  They make money off of this counter space!

Take a look at your space and find the hidden treasures, meaning find the space you can put something for sale.  You don’t have to hang 40 shirts on a spinning rack — you can easily display ONE in a frame.  This idea is Amazing!

Try This!

 

 

Tomorrow… come back for my episode on “Week in Review”!
PS:  Like my vibe? I want you to join my tribe! Begin with my quick and simple guide to understanding the 5C’s of the Infinity Marketing Machine.  I call it #doinginfinity.  Click Here and I’ll email you a FREE download.

Infinitypreneur.com

#doinginfinity

 

Infinity Marketing Machine Daily Topics:
Monday – Character (Subject Matter Expert)
Tuesday – Content & Consistency
Wednesday – Midweek Motivation
Thursday – Infinity Customers
Friday – Big Money
Saturday – Try This!
Sunday – Week in Review