TribeologyBlog.com – Episode 736 – What Are Your Plans This Weekend?

Quote: “Some people can look at the same thing, but see it differently”

Friday:  Big Money Small Change

 

Ahhhh Good Morning!  I know… I broke my consistency rule.  Typically this post comes out 3 hours earlier.

Normally I write the post the evening before – but last night I was in an incredibly distracted — OK not good mood.  NOTHING good would have come from writing, so I went to bed.

Sometimes you need to evaluate your mood and if it breaks consistency – it breaks consistency.

That being said, I woke up refreshed and found a “Cash” topic right away…

Look at this great example from the Chamber of Commerce in Wisconsin…  It had this beautiful gazebo with flowers.  It looks so pretty.

The caption is great and invites you to visit the area!

Then I noticed something cool.

Below the photo are blue dots indicating more photos – so I swiped.

The next photo is also from the town — but it’s a chalk message from the sidewalk from a group that celebrated “girls weekend”

I thought, “how cool is this?”

The first photo shows how beautiful the town is — the second photo suggests a reason to visit…

Then I swiped again.

There were more photos!

I got to this one that showed a sidewalk sign for a sale at a store!

Amazing!

They were able to show that there are cute stores without being all “bargain bargain bargain” salesy!  Is “salesy” a word?  It is now!

I guess what I’m saying is that this post is one that tells a story of the product, in this case the chamber’s product is the town… it does it through photos…

Think about this as you promote your business.

Use the one sentence to plant the seed “what plans are you making this weekend?” a photo to stop their attention – then back up the question with photo suggestions of how the customer can answer the question!

 

#doinginfinity

Tomorrow… come back for my episode on “Try This”!
PS:  Like my vibe? I want you to join my tribe! Begin with my quick and simple guide to understanding the 5C’s of the Infinity Marketing Machine.  I call it #doinginfinity.  Click Here and I’ll email you a FREE download.

Infinitypreneur.com

TribeologyBlog.com – Episode #730 – Turn Ordinary into Extraordinary

Quote: “It’s the inner spark that ignites outer success.” Melinda Wittstock

Friday: Big Money Small Change

 

Here’s a small and sweet idea — COOKIES!  Learn from this amazing idea.  Not that you want to bake cookies, although I always think that is a great idea. 🙂

I’m talking about what’s on the cookies.

This week is the National Baton Twirling Championships.  Most people don’t follow baton twirling, but I do! I competed for about 20 years and now, with social media, it’s a blast to continue to watch what is happening in my sport.

And then there were cookies…

This popped up on my feed a couple days ago.  It’s from the local Target.  The bakery, knowing that baton nationals are in town, decided to make frosted sugar cookies with adorable baton designs on them!

Lots and lots of people go to Target – even on vacation.

This is such an amazing idea figure out how to make this small change at your business.  How can you “welcome” an outside event visiting your area to buy from you?

These are ordinary sugar cookies, with ordinary frosting — but designed with simple words they become extraordinary!

#doinginfinity

Tomorrow… come back for my episode on “Try This”!
PS:  Like my vibe? I want you to join my tribe! Begin with my quick and simple guide to understanding the 5C’s of the Infinity Marketing Machine.  I call it #doinginfinity.  Click Here and I’ll email you a FREE download.

Infinitypreneur.com

 

 

Infinity Marketing Machine Daily Topics:
Monday – Character (Subject Matter Expert)
Tuesday – Content & Consistency
Wednesday – Midweek Motivation
Thursday – Infinity Customers
Friday – Big Money
Saturday – Try This!
Sunday – Week in Review

TribeologyBlog.com – Episode 724 – How One Photo Shares the Vibe.

Quote: “Design is the silent ambassador of your brand.” Paul Rand

Friday: Big Money Small Change

 

How do you create a silent ambassador for your brand?  You focus on your brand. Yesterday I talked about how to create consistency thorough your vibe.

Then today I was scrolling on my Instagram and saw this…

Look at the photo. It’s candy.  There are endless ways to display candy… the WAY you display it becomes an integral part of your vibe.

This one photo is trendy and old fashion at the same time.  The wire baskets and handwritten signs send a message to customers.

All this company did was take a photo to share online.  The vibe is so strong it resonates as the ambassador!

This is how you create a silent ambassador.

Imagine if you walked into the store to see this display, but their online photo showed a punk rocker with spiked hair and a chain in their nose eating candy.  It would really confuse you.

Your social posts really are important!

 

#doinginfinity

Tomorrow… come back for my episode on “Try This”!
PS:  Like my vibe? I want you to join my tribe! Begin with my quick and simple guide to understanding the 5C’s of the Infinity Marketing Machine.  I call it #doinginfinity.  Click Here and I’ll email you a FREE download.

Infinitypreneur.com

Infinity Marketing Machine Daily Topics:
Monday – Character (Subject Matter Expert)
Tuesday – Content & Consistency
Wednesday – Midweek Motivation
Thursday – Infinity Customers
Friday – Big Money
Saturday – Try This!
Sunday – Week in Review

TribeologyBlog.com – Episode 712 – Find Hidden Space

Saturday: Try This!

Just when you think you don’t have space to display products, really you do.

This is a great example of how with a little creativity you can make space to feature a product.  Seriously, this was at a restaurant.  There was a tiny space on the countertop to the left of the cash registers.

The neat thing is this is not a “food” product its a T shirt!

They took the time to have shirts for sale and are created a display using shadow box frames.

It’s a display of the design AND a display to feature the products.  Both in a nice tight space.  They make money off of this counter space!

Take a look at your space and find the hidden treasures, meaning find the space you can put something for sale.  You don’t have to hang 40 shirts on a spinning rack — you can easily display ONE in a frame.  This idea is Amazing!

Try This!

 

 

Tomorrow… come back for my episode on “Week in Review”!
PS:  Like my vibe? I want you to join my tribe! Begin with my quick and simple guide to understanding the 5C’s of the Infinity Marketing Machine.  I call it #doinginfinity.  Click Here and I’ll email you a FREE download.

Infinitypreneur.com

#doinginfinity

 

Infinity Marketing Machine Daily Topics:
Monday – Character (Subject Matter Expert)
Tuesday – Content & Consistency
Wednesday – Midweek Motivation
Thursday – Infinity Customers
Friday – Big Money
Saturday – Try This!
Sunday – Week in Review

TribeologyBlog.com – Episode 698 – Sandwiches Have Emotions, Too.

Quote: “Learn to express, not impress.”~Jim Rohn

Friday:  Big Money Small Change

 

This quote seemed perfect for explaining why I picked this post as the Big Money Small Change topic.

When you learn to express the emotion of your product you are less interested in the superficial aspects of the product.

I sell an egg, asparagus, and bacon sandwich.

Great.

What did your visual look like?  Did you have a red and white checker table cloth, black plate, yellow napkin with the sandwich in the middle?

How about a white linen table cloth, white plate with gold rim, and water glass with beads of water glistening in the sun.

Maybe you had an egg, hunk of bacon, and some veggies on a cutting board

There are endless ways to display this sandwich.

But what emotion are you trying to evoke?  When you answer this question, you will attract your tribe.

Look at this post.  Early morning cruise and a fabulous breakfast sandwich.  It also has a fork… you can feel the temperature, hear the wildlife, smell the water… you are in the emotion of the sandwich.

You feel relaxed and ready to eat.

If they said, “hey come on out, cruise around the bay, and eat our sandwich from our world famous chef”. You’d talk about the same “sandwich” but you would not achieve the same “emotion”

Don’t impress… just express!

 

#doinginfinity

Tomorrow… come back for my episode on “Try This”!
PS:  Like my vibe? I want you to join my tribe! Begin with my quick and simple guide to understanding the 5C’s of the Infinity Marketing Machine.  I call it #doinginfinity.  Click Here and I’ll email you a FREE download.

Infinitypreneur.com

Infinity Marketing Machine Daily Topics:
Monday – Character (Subject Matter Expert)
Tuesday – Content & Consistency
Wednesday – Midweek Motivation
Thursday – Infinity Customers
Friday – Big Money
Saturday – Try This!
Sunday – Week in Review

TribeologyBlog.com – Episode 686 – See You Tonight!

Quote: “Act as if it’s happening… and watch small change happen.”

Friday: “Big Money Small Change”

Are you looking for a great way to increase sales without doing a hard sell?

Get creative on your posts.  It’s often a wonderful way to build your tribe AND inform your customers.  Remember… the goal is to switch from blogging for you to creating information that your customers desire, need, and makes you the trusted “go to” expert.

Look at this!

It’s a graet post with a beautiful photo and peaceful message fitting the vibe of the Yoga Studio — then there’s a twist.

“See you tonight” — with the times of classes.

It’s an implied closing for the sale — as a student “wavering” on attending class or a new person wondering if they should attend… they read it and BOOM! No options, we’ll see you tonight.

The photo gives the vibe and it’s followed through on the “see you tonight” – it’s easy AND it’s a great sales pitch without actually selling!

Well done!  An excellent way to increase sales by using all the hard work you’ve done to build the tribe.

#doinginfinity

Tomorrow… come back for my episode on “Try This”!
PS:  Like my vibe? I want you to join my tribe! Begin with my quick and simple guide to understanding the 5C’s of the Infinity Marketing Machine.  I call it #doinginfinity.  Click Here and I’ll email you a FREE download.

Infinitypreneur.com

Infinity Marketing Machine Daily Topics:
Monday – Character (Subject Matter Expert)
Tuesday – Content & Consistency
Wednesday – Midweek Motivation
Thursday – Infinity Customers
Friday – Big Money
Saturday – Try This!
Sunday – Week in Review

TribeologyBlog.com – Episode #680 – Cookies and a Blog Post!

Quote: “If you feel there is something missing in life, it is almost always a cookie.”-MarylandMusings

Friday: Big Money Small Change

 

What can you say to capture your customer’s interest?

Tell them a surprise!  It’s enticing but not a spoiler alert.  This was the preview for Subway I recently received… It actually stopped my scroll and I opened the email.

Now one thing I want to say about this preview… doesn’t it look like a classified ad?  I never really noticed how email previews resemble classifieds. And you know what…?

Treat them as such – look at the vital information, just enough to get you wanting more information!

Then I opened it.

YEA!

Free cookie!

And you all know how much  I love chocolate chip cookies.

I got a blog post and a cookie.

#doinginfinity

Tomorrow… come back for my episode on “Try This”!
PS:  Like my vibe? I want you to join my tribe! Begin with my quick and simple guide to understanding the 5C’s of the Infinity Marketing Machine.  I call it #doinginfinity.  Click Here and I’ll email you a FREE download.

Infinitypreneur.com

Infinity Marketing Machine Daily Topics:
Monday – Character (Subject Matter Expert)
Tuesday – Content & Consistency
Wednesday – Midweek Motivation
Thursday – Infinity Customers
Friday – Big Money
Saturday – Try This!
Sunday – Week in Review