TribeologyBlog.com – Episode 901 – Infinity Sellers Put a New Spin on Useful Information

Tribeology: Learn It. Do It. Profit. Decide who you want to work with, attract them, and sell them things they want to buy! It really is that simple.

Tuesday: Content and Consistency

Quote: “Absorb what is useful, discard what is not, add what is uniquely your own.” Bruce Lee

 

It’s very hard to create something new.  I mean entirely new.

We think an iPhone is super cool because it came into our lives in what… like 2007?  But what is an iPhone… it’s a cell phone, camera, alarm clock, stop watch, note pad, video camera, level, flash light, music machine… it goes on and on… but nothing is new, it got rid of old technology and put it’s own spin on useful things!

Use this example in terms of the content you provide.

Nothing is new.

Even in my tribe building ideas… an email list is just a database.  Email is a newsletter.  and sending is just mail… this is nothing new!   It’s just gets rid of the unwanted things and puts a new spin on useful things.

When you create content you can find sourcing all over the internet.  Again, nothing is new but the standout articles put a new spin on useful information.

So using this skill, here’s what I did.  I wrote a free guide. Now I’m a little strange, I like writing research reports. It’s an odd “like” but I do enjoy it.  So I wrote a new workbook about marketing for your small store.

Again, nothing new.

But I was writing it as I had my TV on in the background.  And my channel switched to the Hallmark Channel.

I know, it seems strange that it changees on it’s own, but it does.

So there I am watching a Hallmark Movie, and you know you can’t change the channel because regardless of how cheesy the story line, they mesmerize you!

But I noticed something… they have a “romantic” view of marketing…  I’d say delusional view of marketing.  Who has the opportunity to spend thousands of dollars to host a ball to feature your new chocolate chip cookies?  OK I’m all about the chocolate chip cookies, but not for thousands in promotions.

I say set up an email list and sell the cookies to the tribe.  OR keep the cookies and eat them and sell something else.  (can you tell I’m hungry?)

OK but here’s the point.  It annoyed me this marketing that “always works” – UGHHHHH you know how much skill goes into a good campaign, heck yes you do…. you have created your own campaigns the do not involve a ball!

So there it was… my spin for my marketing workbook…   Infinity Sellers – Where Your Small Store Marketing and a Hallmark Movie Collide.

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Grab your own copy for free… it’s about 30 pages.  (I told you I like research reports) – it’s an instant download… You can find the information all over the internet, but I put it together into one book with a cute little spin, because I like Hallmark Movies.  OK I just admitted it.

Whew.

So now – create your very own content based off of useful information, just put a clever spin on it!   OH and go grab my free guide at InfinitySellers.com

#doinginfinity

Tomorrow… come back for my episode “Midweek Motivation”!

PS:  Like my vibe? I want you to join my tribe!
FREE GIFT! Grab your “Best and Simple Social Media Planner” to help with your Content and Consistency!

Infinitypreneur.com

Infinity Marketing Machine Daily Topics:
Monday – Character (Subject Matter Expert)
Tuesday – Content & Consistency
Wednesday – Midweek Motivation
Thursday – Infinity Customers
Friday – Big Money
Saturday – Try This!
Sunday – Week in Review

Entrepreneur Gift Store at TheEntrepreneurInMeSays.com

 

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Check our our Tribeology Entrepreneur Store at TheEntrepreneurInMeSays.com full of gifts and motivation items to “keep you going”.

TribeologyBlog.com – Episode 899 – Make Your Customers Feel Special

Tribeology: Learn It. Do It. Profit. Decide who you want to work with, attract them, and sell them things they want to buy! It really is that simple.

Saturday: Try This

How can you make your customers feel special? It’s easier than you think!

Look at this amazing idea…

On the boards are the names of premier customers arriving for their rental cars.

This is a super simple idea that can be accomplished on a white board. Yes! Just acknowledge your customers and make them feel special.

#doinginfinity

Tomorrow… come back for my episode on “Week in Review”!
PS:  Like my vibe? I want you to join my tribe! Begin with my quick and simple guide to understanding the 5C’s of the Infinity Marketing Machine.  I call it #doinginfinity.  Click Here and I’ll email you a FREE download.

Infinitypreneur.com

Infinity Marketing Machine Daily Topics:
Monday – Character (Subject Matter Expert)
Tuesday – Content & Consistency
Wednesday – Midweek Motivation
Thursday – Infinity Customers
Friday – Big Money
Saturday – Try This!
Sunday – Week in Review

Entrepreneur Gift Store at TheEntrepreneurInMeSays.com

 

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Check our our Tribeology Entrepreneur Store at TheEntrepreneurInMeSays.com full of gifts and motivation items to “keep you going”.

TribeologyBlog.com – Episode 897 – How Do You Surprise a Picky Eater?

Tribeology: Learn It. Do It. Profit.  Decide who you want to work with, attract them, and sell them things they want to buy!  It really is that simple.

Thursday: Infinity Customer

Quote “Customers may forget what you said but they will never forget how you made them feel”

 

Have you ever had an amazing customer experience?  Then the follow up question is what made it so amazing…

I’m guessing there may have been words spoken, but it was the feeling you received that made it super special.

It starts with a kind word… now I don’t mean “wow that dress looks amazing…” the wow experience is about genuine care.   I’m kind of a creature of habit.  I honestly could eat the same thing for lunch every day.

My favorite lunch used to be a plain grilled chicken sandwich.  Now it’s hot ham and cheese… but back in the day chicken was #1.

This was a long time ago, but my first job out of college was actually working for the college.  I was an admissions counselor and we were a crazy group.  We traveled from high school to high school to encourage application to our college.  Really… we were sales people.

Anyway, back on topic.

When on campus, it was hard to plan for lunch.  We were super busy in the fall with prospective students just dropping by so grabbing lunch was a “OMG… NOW” type of event.

One day, I went across the road to the normal restaurant and as usual there was a huge line of about 20 people.  The food was cooked fresh and took at least 10 minutes.

But I was really hungry and it was insane standing in line.  (this was before smart phones.  I had a cell phone but we’re talking a peacock blue nokia – it was high tech for it’s day)

So there was nothing to do but wait and wait and wait… well the line took at good 12 minutes… and I almost left.

BUT the people that operated the restaurant were good people.  A family that worked freekin hard.  It was nice to chat.

Anyway, I got to the front… and the “dad” said – “come here” – by passed the entire group… he made my meal as soon as I got in line, all I had to do was check out.

BOOM!!!

That’s how you make a customer feel special.

This is how you build loyalty.

This is how you build your tribe.  Show genuine care.

25+ years later and thinking of this memory it still makes me feel amazing, not only did he know what I would order, but he made it as a surprise.

Get out there an surprise your customers today…. if not all of them, just one!

 

#doinginfinity

Tomorrow… come back for my episode on “Big Cash Small Change”!

PS:  Like my vibe? I want you to join my tribe!
Free Gift:  Here’s a FREE guide to show MY results from using Infinity! 

Infinitypreneur.com

 

Monday – Character (Subject Matter Expert)
Tuesday – Content & Consistency
Wednesday – Midweek Motivation
Thursday – Infinity Customers
Friday – Big Money
Saturday – Try This!
Sunday – Week in Review

Entrepreneur Gift Store at TheEntrepreneurInMeSays.com

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Check our our Tribeology Entrepreneur Store at TheEntrepreneurInMeSays.com full of gifts and motivation items to “keep you going”.

TribeologyBlog.com – Episode 891 – Take a 45 Mile Detour

Tribeology: Learn It. Do It. Profit.  Decide who you want to work with, attract them, and sell them things they want to buy!  It really is that simple.

Wednesday: Midweek Motivation

Quote: “Remind yourself that you don’t have to do what everyone else is doing.”

 

Have you ever been on a freeway, stuck in a traffic jam?

You look up your GPS and see that the next 15 miles are solid red parking lot style traffic patterns and you throw your hands up in the air… then try to find a good song on the stereo?

Yeah…

What about this… get off the freeway and take the 45 mile back roads that go around the traffic jam?  But you think, that’s an extra 30 miles!

YES

But you have movement.

Just like today’s quote… you don’t HAVE to do what everyone else is doing.

You are here learning that creating an email list and offering products to a tribe is far more creative than having products for sale and looking for buyers.

It’s a totally different way of thinking.

It’s movement… just like the 45 mile detour.

 

#doinginfinity

Tomorrow… come back for my episode “Infinity Customer”!

PS:  Like my vibe? I want you to join my tribe!
FREE GIFT! Grab your “Best and Simple Social Media Planner” to help with your Content and Consistency!

Infinitypreneur.com

 

Infinity Marketing Machine Daily Topics:
Monday – Character (Subject Matter Expert)
Tuesday – Content & Consistency
Wednesday – Midweek Motivation
Thursday – Infinity Customers
Friday – Big Money
Saturday – Try This!
Sunday – Week in Review

 

Entrepreneur Gift Store at TheEntrepreneurInMeSays.com

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Check our our Tribeology Entrepreneur Store at TheEntrepreneurInMeSays.com full of gifts and motivation items to “keep you going”.

TribeologyBlog.com – Episode 881 – Just Use Text

Tribeology: Learn It. Do It. Profit. Decide who you want to work with, attract them, and sell them things they want to buy! It really is that simple.

Friday: Big Money Small Change

Quote: “Randomly Written Gibberish”

 

So there I am at the restroom at Target and total conflict.

More than once I’ve shown examples of how awesome restroom advertising can be.  You have a captive audience in the restroom and typically it’s a complete lack of competition for messaging.

but this…

Rarely do I point out the bad execution examples… but here you go.

What the heck are you suppose to type in for a URL?

Don’t Do This!

I totally want to use the emoji of the smack yourself in the face.  You want someone to work for your and you use a symbol in a URL?

How many people will look for this as an emoji… or an eyeball… or not even a clue.

The argument can be made that if you’re too dumb to figure out how to apply, maybe you shouldn’t have a job.

But seriously.  It’s “clever” but in the super important part of your ad, don’t mess with it!  Just use text.

When you do this you can actually cost yourself sales, or in this case potential employees.  You want to create “Big Money Small Change” moments… not “Big Money and Zero Results” advertising!

 

#doinginfinity

Tomorrow… come back for my episode on “Try This”!
PS:  Like my vibe? I want you to join my tribe! Begin with my quick and simple guide to understanding the 5C’s of the Infinity Marketing Machine.  I call it #doinginfinity.  Click Here and I’ll email you a FREE download.

Infinitypreneur.com

 

Infinity Marketing Machine Daily Topics:
Monday – Character (Subject Matter Expert)
Tuesday – Content & Consistency
Wednesday – Midweek Motivation
Thursday – Infinity Customers
Friday – Big Money
Saturday – Try This!
Sunday – Week in Review

Entrepreneur Gift Store at TheEntrepreneurInMeSays.com

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Check our our Tribeology Entrepreneur Store at TheEntrepreneurInMeSays.com full of gifts and motivation items to “keep you going”.

TribeologyBlog.com – Week in Review – Episodes #865 to #870

Sunday: Week in Review

Tribeology: Learn It. Do It. Profit. Decide who you want to work with, attract them, and sell them things they want to buy! It really is that simple.

 

Grab your free gift: The 5 C’s of the Infinity Marketing Machine

 

In case you missed an Episode of Tribeology…  Here are the links to this weeks stories!

Remember:  Learn It. Do It. Profit.

NEW:  Grab my free guide to understanding the 5C’s of the Infinity Marketing Machine.  I call it #doinginfinity.  Click Here and I’ll email you a FREE download.

 

Monday – Subject Matter Expert – Episode #865 – Your Turn!

Tuesday – Content & Consistency – Episode #866 – Sometimes You’ll Flop

Wednesday – Midweek Motivation – Episode #867 – The 10 Year Old on the Playground

Thursday – Infinity Customer – Episode #868 – Remember… Your Tribe is Made Up of Individuals

Friday – Big Money – Episode #869 – Would You Pick Photo A or Photo B?

Saturday – Try This! – Episode #870 – When is My Pizza Ready?

 

Thanks so much for your interest in my ideas – to get more info, follow me… also if you like what you’re reading… I’d love to have you join me here:  start here

Make sure to grab my free app in both the App Store and GooglePlay: infinitypreneur

Thanks!

 

#doinginfinity

Big Money Small Change Success
Character + Content/Consistency + Goals/Motivation + Customers =
Tribeology

Would you do me a favor and join my “week in review” newsletter, that way, I’ll also be able to keep you posted on my progress of upcoming books, speaking events, etc…

Tomorrow… come back for this week’s episode on “Subject Matter Expert”!
PS:  Like my vibe? I want you to join my tribe! Begin with my quick and simple guide to understanding the 5C’s of the Infinity Marketing Machine.  I call it #doinginfinity.  Click Here and I’ll email you a FREE download.

Infinitypreneur.com

Infinity Marketing Machine Daily Topics:
Monday – Character (Subject Matter Expert)
Tuesday – Content & Consistency
Wednesday – Midweek Motivation
Thursday – Infinity Customers
Friday – Big Money
Saturday – Try This!
Sunday – Week in Review

Entrepreneur Gift Store at TheEntrepreneurInMeSays.com

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Check our our Tribeology Entrepreneur Store at TheEntrepreneurInMeSays.com full of gifts and motivation items to “keep you going”.

TribeologyBlog.com – Episode 869 – Would You Pick Photo A or B?

Tribeology: Learn It. Do It. Profit. Decide who you want to work with, attract them, and sell them things they want to buy! It really is that simple.

Friday: Big Money Small Change

Quote: “Shifting one’s perspective, even slightly, can significantly change their trajectory…” LBuchanen

 

When you pick a photo for your post – make sure it tells a story!

This is a great example I found in my feed… look at the two photos…

The photo on the left is cute – looking at the sad puppies in jail tugs on your heart, right?

The photo on the right – is adorable – it shows the happy dogs in your car!

But when you mesh the two together… WOW! Magic happens.

A few carefully chosen words makes your story and helps your marketing.  This tiny little tip to choose your photos that tell or support your story can really be a big money small change idea!

#doinginfinity

Tomorrow… come back for my episode on “Try This”!
PS:  Like my vibe? I want you to join my tribe! Begin with my quick and simple guide to understanding the 5C’s of the Infinity Marketing Machine.  I call it #doinginfinity.  Click Here and I’ll email you a FREE download.

Infinitypreneur.com

 

Infinity Marketing Machine Daily Topics:
Monday – Character (Subject Matter Expert)
Tuesday – Content & Consistency
Wednesday – Midweek Motivation
Thursday – Infinity Customers
Friday – Big Money
Saturday – Try This!
Sunday – Week in Review

Entrepreneur Gift Store at TheEntrepreneurInMeSays.com

flat-lay-tee-mockup-of-a-fashionable-outfit-26331(5).png

Check our our Tribeology Entrepreneur Store at TheEntrepreneurInMeSays.com full of gifts and motivation items to “keep you going”.