TribeologyBlog.com – Episode 881 – Just Use Text

Tribeology: Learn It. Do It. Profit. Decide who you want to work with, attract them, and sell them things they want to buy! It really is that simple.

Friday: Big Money Small Change

Quote: “Randomly Written Gibberish”

 

So there I am at the restroom at Target and total conflict.

More than once I’ve shown examples of how awesome restroom advertising can be.  You have a captive audience in the restroom and typically it’s a complete lack of competition for messaging.

but this…

Rarely do I point out the bad execution examples… but here you go.

What the heck are you suppose to type in for a URL?

Don’t Do This!

I totally want to use the emoji of the smack yourself in the face.  You want someone to work for your and you use a symbol in a URL?

How many people will look for this as an emoji… or an eyeball… or not even a clue.

The argument can be made that if you’re too dumb to figure out how to apply, maybe you shouldn’t have a job.

But seriously.  It’s “clever” but in the super important part of your ad, don’t mess with it!  Just use text.

When you do this you can actually cost yourself sales, or in this case potential employees.  You want to create “Big Money Small Change” moments… not “Big Money and Zero Results” advertising!

 

#doinginfinity

Tomorrow… come back for my episode on “Try This”!
PS:  Like my vibe? I want you to join my tribe! Begin with my quick and simple guide to understanding the 5C’s of the Infinity Marketing Machine.  I call it #doinginfinity.  Click Here and I’ll email you a FREE download.

Infinitypreneur.com

 

Infinity Marketing Machine Daily Topics:
Monday – Character (Subject Matter Expert)
Tuesday – Content & Consistency
Wednesday – Midweek Motivation
Thursday – Infinity Customers
Friday – Big Money
Saturday – Try This!
Sunday – Week in Review

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TribeologyBlog.com – Week in Review – Episodes #865 to #870

Sunday: Week in Review

Tribeology: Learn It. Do It. Profit. Decide who you want to work with, attract them, and sell them things they want to buy! It really is that simple.

 

Grab your free gift: The 5 C’s of the Infinity Marketing Machine

 

In case you missed an Episode of Tribeology…  Here are the links to this weeks stories!

Remember:  Learn It. Do It. Profit.

NEW:  Grab my free guide to understanding the 5C’s of the Infinity Marketing Machine.  I call it #doinginfinity.  Click Here and I’ll email you a FREE download.

 

Monday – Subject Matter Expert – Episode #865 – Your Turn!

Tuesday – Content & Consistency – Episode #866 – Sometimes You’ll Flop

Wednesday – Midweek Motivation – Episode #867 – The 10 Year Old on the Playground

Thursday – Infinity Customer – Episode #868 – Remember… Your Tribe is Made Up of Individuals

Friday – Big Money – Episode #869 – Would You Pick Photo A or Photo B?

Saturday – Try This! – Episode #870 – When is My Pizza Ready?

 

Thanks so much for your interest in my ideas – to get more info, follow me… also if you like what you’re reading… I’d love to have you join me here:  start here

Make sure to grab my free app in both the App Store and GooglePlay: infinitypreneur

Thanks!

 

#doinginfinity

Big Money Small Change Success
Character + Content/Consistency + Goals/Motivation + Customers =
Tribeology

Would you do me a favor and join my “week in review” newsletter, that way, I’ll also be able to keep you posted on my progress of upcoming books, speaking events, etc…

Tomorrow… come back for this week’s episode on “Subject Matter Expert”!
PS:  Like my vibe? I want you to join my tribe! Begin with my quick and simple guide to understanding the 5C’s of the Infinity Marketing Machine.  I call it #doinginfinity.  Click Here and I’ll email you a FREE download.

Infinitypreneur.com

Infinity Marketing Machine Daily Topics:
Monday – Character (Subject Matter Expert)
Tuesday – Content & Consistency
Wednesday – Midweek Motivation
Thursday – Infinity Customers
Friday – Big Money
Saturday – Try This!
Sunday – Week in Review

Entrepreneur Gift Store at TheEntrepreneurInMeSays.com

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Check our our Tribeology Entrepreneur Store at TheEntrepreneurInMeSays.com full of gifts and motivation items to “keep you going”.

TribeologyBlog.com – Episode 869 – Would You Pick Photo A or B?

Tribeology: Learn It. Do It. Profit. Decide who you want to work with, attract them, and sell them things they want to buy! It really is that simple.

Friday: Big Money Small Change

Quote: “Shifting one’s perspective, even slightly, can significantly change their trajectory…” LBuchanen

 

When you pick a photo for your post – make sure it tells a story!

This is a great example I found in my feed… look at the two photos…

The photo on the left is cute – looking at the sad puppies in jail tugs on your heart, right?

The photo on the right – is adorable – it shows the happy dogs in your car!

But when you mesh the two together… WOW! Magic happens.

A few carefully chosen words makes your story and helps your marketing.  This tiny little tip to choose your photos that tell or support your story can really be a big money small change idea!

#doinginfinity

Tomorrow… come back for my episode on “Try This”!
PS:  Like my vibe? I want you to join my tribe! Begin with my quick and simple guide to understanding the 5C’s of the Infinity Marketing Machine.  I call it #doinginfinity.  Click Here and I’ll email you a FREE download.

Infinitypreneur.com

 

Infinity Marketing Machine Daily Topics:
Monday – Character (Subject Matter Expert)
Tuesday – Content & Consistency
Wednesday – Midweek Motivation
Thursday – Infinity Customers
Friday – Big Money
Saturday – Try This!
Sunday – Week in Review

Entrepreneur Gift Store at TheEntrepreneurInMeSays.com

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Check our our Tribeology Entrepreneur Store at TheEntrepreneurInMeSays.com full of gifts and motivation items to “keep you going”.

TribeologyBlog.com – Episode 863 – Season of Giving

Tribeology: Learn It. Do It. Profit. Decide who you want to work with, attract them, and sell them things they want to buy! It really is that simple.

Friday: Big Money Small Change

Quote: “The happiest people in life are the givers not the receivers”

Here’s a funny thing I noticed this holiday season… there was a lot of hype about discounts, specials, and bargains… but I didn’t see a lot about “the season of giving”

That’s why this post caught my eye…

As you are looking for your “Big Money Small Change” idea, why not expand your universe.

How hard would it be to host an event that proceeds are donated, or collections are organized for charity?

Like in the example above, lots of people have extra “stuff” in their closets and the right event might get the “stuff” into the hands that can use it.

Be the coordinator.

As we head into the last week of the year… lead your tribe.  Coordinate the coat drive, canned food drive, or even the donated proceeds campaign.

This is an event… it’s OK to make money at it… no one says you have to work for free, just take a minute to help make it a “season of giving”

 

#doinginfinity

Tomorrow… come back for my episode on “Try This”!
PS:  Like my vibe? I want you to join my tribe! Begin with my quick and simple guide to understanding the 5C’s of the Infinity Marketing Machine.  I call it #doinginfinity.  Click Here and I’ll email you a FREE download.

Infinitypreneur.com

Infinity Marketing Machine Daily Topics:
Monday – Character (Subject Matter Expert)
Tuesday – Content & Consistency
Wednesday – Midweek Motivation
Thursday – Infinity Customers
Friday – Big Money
Saturday – Try This!
Sunday – Week in Review

Entrepreneur Gift Store at TheEntrepreneurInMeSays.com

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Check our our Tribeology Entrepreneur Store at TheEntrepreneurInMeSays.com full of gifts and motivation items to “keep you going”.

TribeologyBlog.com – Episode 858 – ALERT: Santa Plays Favorites… Really He Does!

Tribeology: Learn It. Do It. Profit. Decide who you want to work with, attract them, and sell them things they want to buy! It really is that simple.

Saturday: Try This

 

Santa makes everyone feel special – yet sometimes he makes certain people feel MORE special than others.

WHAT?!?!?

Santa Plays favorites?

YES, he does.

I was at the mall earlier this week and I saw a very modern addition to Santa’s home.  He installed a fast pass lane.

Now the funny thing is, I’m a close friend of Santa.  I worked at his house when I was in college and once a Santa’s Helper, always a Santa’s helper.

As such I have a little inside scoop into how he keeps his home.

Typically, everyone is treated the same with great amounts of hospitality.

Then this week I saw this!!!

So Santa Plays Favorites… right?

Well, maybe not.  Maybe he just understands how busy people are and he REALLY wants to make sure he sees all the good girls and boys – or better yet, maybe there are a few on the naughty and nice list that he MUST see, so he created a Fast Pass lane that you can schedule a specific time to visit.

Now the great thing is, you can learn from Santa and find the way to do this yourself.  Do you have a process for checking-in that could be “pre done” online or do you have a way to call in your order for food, or can you use a door lock with a code to let people access your building or home instead of waiting for you…  there are lots and lots of ways to create a “fast pass”.

AND when you create these opportunities to “plan ahead” your customers will LOVE you!   I mean I think the best thing ever created is the ability to order online at Subway and just pick up my sandwich!

 

#doinginfinity

Tomorrow… come back for my episode on “Week in Review”!
PS:  Like my vibe? I want you to join my tribe! Begin with my quick and simple guide to understanding the 5C’s of the Infinity Marketing Machine.  I call it #doinginfinity.  Click Here and I’ll email you a FREE download.

Infinitypreneur.com

 

Infinity Marketing Machine Daily Topics:
Monday – Character (Subject Matter Expert)
Tuesday – Content & Consistency
Wednesday – Midweek Motivation
Thursday – Infinity Customers
Friday – Big Money
Saturday – Try This!
Sunday – Week in Review

 

Entrepreneur Gift Store at TheEntrepreneurInMeSays.com

 

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Check our our Tribeology Entrepreneur Store at TheEntrepreneurInMeSays.com full of gifts and motivation items to “keep you going”.

TribeologyBlog.com – Episode 832 – The Important Reason to Develop an Avatar

Tribeology: Learn It. Do It. Profit.  Decide who you want to work with, attract them, and sell them things they want to buy!  It really is that simple.

 

Thursday: Infinity Customer

Quote: “If you think everyone is your customer, then no one is your customer.”

“I have 12,000,000 in my search, is that too many?” asked this woman in our business group.

Yep.  That’s waaaaaay to large.

The reason it’s too large is that everyone cannot possibly be your customer!  If you happen to be creating your searches online you’ve got to narrow the group.

It’s the same in person, except it’s a different reason.

Online:  Online you narrow because it takes several “touches” to get someone to react.  A “touch” is exposure to your message.  Likely it will take 11 views (touches) of your ad to get a reaction – if your group is 12,000,000 it’s very hard to have 11 views to one person!

In-person: However, the in person the reason “everyone” cannot be your customer is because you can’t satisfy everyone.  It’s impossible.

The reason it’s impossible is because of personalities.

Dig deep… if you go to buy a car and absolutely cringe when you think of having to negotiate a price, you would never ever want to have a customer that constantly wants to low-ball you!

When you take the time to identify your ideal customer you will attract customers that mesh well with your personality.

This is the group that will become your infinity customers and ultimately become your tribe.

Now here’s the fun “full circle” of the post… when you develop your ideal customer via the age range, gender, hobbies, interests, etc, you will help yourself in the “online” 12,000,000 dilemma my friend found herself in.  The avatar becomes the way to significantly reduce your search group to a manageable group to achieve your number of “touches”.

How cool is that?

Developing and avatar helps you in-person and online!

 

#doinginfinity

Tomorrow… come back for my episode on “Big Cash Small Change”!

PS:  Like my vibe? I want you to join my tribe!
Free Gift:  Here’s a FREE guide to show MY results from using Infinity! 

Infinitypreneur.com

Infinity Marketing Machine Daily Topics:
Monday – Character (Subject Matter Expert)
Tuesday – Content & Consistency
Wednesday – Midweek Motivation
Thursday – Infinity Customers
Friday – Big Money
Saturday – Try This!
Sunday – Week in Review

Entrepreneur Gift Store at TheEntrepreneurInMeSays.com

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Check our our Tribeology Entrepreneur Store at TheEntrepreneurInMeSays.com full of gifts and motivation items to “keep you going”.

TribeologyBlog.com – Episode 830 – Why You Need to Make a Commitment

Tribeology: Learn It. Do It. Profit. Decide who you want to work with, attract them, and sell them things they want to buy! It really is that simple.

Tuesday: Content and Consistency

 

Quote: “Content Marketing is a Commitment not a Campaign” – Jon Buscall

 

How’s your social campaign doing?  Do you have it scheduled… I mean it’s like an advertising campaign, right…

Wrong.

The fun part about building a tribe is to nurture it.  This is so much different from an advertising campaign.

Advertising campaigns you place ads and look for results.  The best result being an increase in sales.

With a tribe building process you want results.  And you’ll see financial results.  But it’s going to look different from advertising.  You’ll be focused on sending out information that your customers want, and sometimes need without even knowing it.

You are building loyalty that an advertising campaign will never achieve.

The opportunity to turn a customer from “one and done” into an Infinity Customer is a privilege.  You GET the opportunity to talk to them over and over — on a regular basis.

This is when we need to be consistent.

We need to make the commitment to our customer to provide regular content that they want!  This is how we get them to know, like, and trust us!

It’s so much different from advertising…

Just like the quote says, your tribe building efforts are a commitment not a campaign.

 

#doinginfinity

Tomorrow… come back for my episode “Midweek Motivation”!

PS:  Like my vibe? I want you to join my tribe!
FREE GIFT! Grab your “Best and Simple Social Media Planner” to help with your Content and Consistency!

Infinitypreneur.com

Infinity Marketing Machine Daily Topics:
Monday – Character (Subject Matter Expert)
Tuesday – Content & Consistency
Wednesday – Midweek Motivation
Thursday – Infinity Customers
Friday – Big Money
Saturday – Try This!
Sunday – Week in Review

Entrepreneur Gift Store at TheEntrepreneurInMeSays.com

Visit the “I Set Goals and Crush ’em” Collection

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Check our our Tribeology Entrepreneur Store at TheEntrepreneurInMeSays.com full of gifts and motivation items to “keep you going”.