TribeologyBlog.com – Episode #746 – Transform!

Quote: “You’ll never change the world if you’re worried about being liked.”- Robin Sharma

Wednesday: Midweek Motivation

 

Everyone wants to be liked.  Admit it.  If given the choice between being liked and being not liked, you’d choose liked.

But if you want to change the world you cannot please everyone.

It’s impossible.

You may think, but I don’t want to change the world – I just want to have a successful business or product.  Well… what is the ramification of a successful business or product?  It will change YOUR world.

The sad thing is… as you try to change YOUR world you’ll come across people, and sometimes people close to you, that will dislike the change in you.  Most of the time its because they don’t want to change.

I remember hearing the example, it’s like a circle does some self-improvement and becomes a square.  The square can no longer hang out with the circles… because, well, it’s a square.  So the circles that didn’t transform are jealous.  Well… you need to keep going but don’t forget your “circle-ness” – instead of becoming a square and forgetting your past, become a sphere or a cylinder.  Transform…

Just remember. You need to keep going.  You’ve got goals, dreams, and a plan.  Change the world, your tribe needs an amazing leader.

 

#doinginfinity

Tomorrow… come back for my episode “Midweek Motivation”!

PS:  Like my vibe? I want you to join my tribe!
FREE GIFT! Grab your “Best and Simple Social Media Planner” to help with your Content and Consistency!

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Infinity Marketing Machine Daily Topics:
Monday – Character (Subject Matter Expert)
Tuesday – Content & Consistency
Wednesday – Midweek Motivation
Thursday – Infinity Customers
Friday – Big Money
Saturday – Try This!
Sunday – Week in Review

TribeologyBlog.com – Episode 745 – Who Are You Creating Content For?

Quote: “You are not trying to be everything to everyone. You have your niche, your clear and ideal customer. You’re crafting content for them.”

Tuesday: Content and Consistency

If you’re “stuck” and having trouble with your content direction… ask yourself, “Who am I creating content for?”

If you say my tribe… or my customers… or people.

You need to reevaluate your targets and goals!

Content is best created for  your ideal customer.  Think of that one person you want to attract, or maybe that one customer you want to repel.

Sheeh — yes, this works in the reverse too.  The person you can’t stand is obviously picking you for a reason – figure out what it is that is attracting them and RUN!  Do something that stops that invitation.

Alright back to the ideal customer.

Think of that perfect customer.  The one that pays you on time. The one that orders products and services from you. The one that makes your live enjoyable and profitable.

Now imagine you had 20 of those people to work with!  What a joy.

Write down the characteristics of this person… is it a man/woman, age, schooling, hobbies, likes, dislikes, height/weight, etc… just keep going and get specific.

NOW.  Think of this person and answer the question “What content am I going to create?”

If you have your ideal customer in mind… the answer to this question becomes easy!

Now go, do this exercise.

#doinginfinity

Tomorrow… come back for my episode “Midweek Motivation”!

PS:  Like my vibe? I want you to join my tribe!
FREE GIFT! Grab your “Best and Simple Social Media Planner” to help with your Content and Consistency!

Infinitypreneur.com

 

Infinity Marketing Machine Daily Topics:
Monday – Character (Subject Matter Expert)
Tuesday – Content & Consistency
Wednesday – Midweek Motivation
Thursday – Infinity Customers
Friday – Big Money
Saturday – Try This!
Sunday – Week in Review

TribeologyBlog.com. – Episode 744 – Read to Be a Better Leader

Quote: “Sticking to your comfort zone can rob you of valuable opportunities for growth”

Monday: Credibility

 

I’ve heard a statistic that, one third of high school graduates never read another book after high school graduation…  ever.

If you live to age 50 that’s roughly 30 years without reading a book… if you live to 80… that’s 60 years of never ever reading another book again.

This is bewildering to me.

I never was a reader growing up.  I grew up under the traditional school system of reading meant actually sitting down and cover to cover, no exceptions, read.  Hated it.

If I read now, it’s a rapid consumption.  Normally a paper book and it involves a plane or stationary bike.

Then I found audio books and my world changed.  I would rather listen to a book while driving… working out… anything.  This allows me to transform “unused” time into productive time.

I’m not a fuzzy blanket, curl up in my window sill seat, rain tapping on the panes, warm glass of cocoa, cat purring next to me, kind of reader.

Me?

I’m the listen in 10 minute increments on the way to work, the store, the bank….

The result is similar.  I think more. I learn more.  And this helps me do more.  I’m able to get thoughts, tactics, and knowledge that helps me help customers.  It builds the credibility needed to stay at the top of my game.

The credibility component of the Infinity Marketing Machine is just as important as the content component.

Here’s why.

I can go through the internet and find articles on topics… whether it’s fighting a fire, performing brain surgery, or creating a fresh fish recipe.  I could share these articles, paraphrase and create posts, too.

But I’d have zero credibility.

In your area, your zone, your business you are doing.  You are actively learning and growing.  The daily “grind” is giving you knowledge to help customers in the here and now.

When you add some external knowledge such as a book or trade journal you are pushing forward to new customers.  You are getting out of your comfort zone and investing in yourself and gain new tools to be a better leader for your tribe.

 

#doinginfinity

Tomorrow… come back for my episode “Content & Consistency”!

PS:  Like my vibe? I want you to join my tribe!
FREE GIFT! Grab my guide: 6 Steps to Subject Matter Expert.

Infinitypreneur.com

 

Infinity Marketing Machine Daily Topics:
Monday – Character (Subject Matter Expert)
Tuesday – Content & Consistency
Wednesday – Midweek Motivation
Thursday – Infinity Customers
Friday – Big Money
Saturday – Try This!
Sunday – Week in Review

TribeologyBlog.com – Week in Review – Episodes #738 to #741

Grab your free gift: The 5 C’s of the Infinity Marketing Machine

Sunday: Week in Review

 

In case you missed an Episode of Tribeology…  Here are the links to this weeks stories!

Remember:  Learn It. Do It. Profit.

NEW:  Grab my free guide to understanding the 5C’s of the Infinity Marketing Machine.  I call it #doinginfinity.  Click Here and I’ll email you a FREE download.

 

Monday – Subject Matter Expert – Episode #738 – Why All Things Fake Will Be Punished

Tuesday – Content & Consistency – Episode #738 – Why You Need to Do Exciting Things

Wednesday – Midweek Motivation – Episode #738 – Just Keep Going

Thursday – Infinity Customer – Episode #739 – Building a Tribe Makes a Difference

Friday – Big Money – Episode #740 – A Different Type of Post

Saturday – Try This! – Episode #741 – The Walking Ad

Thanks so much for your interest in my ideas – to get more info, follow me… also if you like what you’re reading… I’d love to have you join me here:  start here

Make sure to grab my free app in both the App Store and GooglePlay: infinitypreneur

Thanks!

 

#doinginfinity

Big Money Small Change Success
Character + Content/Consistency + Goals/Motivation + Customers =
Tribeology

Would you do me a favor and join my “week in review” newsletter, that way, I’ll also be able to keep you posted on my progress of upcoming books, speaking events, etc…

Tomorrow… come back for this week’s episode on “Subject Matter Expert”!
PS:  Like my vibe? I want you to join my tribe! Begin with my quick and simple guide to understanding the 5C’s of the Infinity Marketing Machine.  I call it #doinginfinity.  Click Here and I’ll email you a FREE download.

Infinitypreneur.com

TribeologyBlog.com – Episode #741 – The Walking Ad

Saturday: Try This

 

Look what I found… a super easy, simple, and effective idea!  Grab a frame and put your advertisement inside.

That’s easy!

This was the bathroom at the hair salon I visited recently… it’s for some product they sell on the other side of the wall.

This is a cool memory recall idea.  Often you see this type of nice advertisement in a magazine, but you flip the page and forget about it…

Well, this framed ad has a unique advantage, you leave the restroom turn the corner and must see the product!

What a great opportunity, create your ad, put it in your ad in a frame that matches your style… then… make sure to have that actual product in the walking path of your customers!

 

#doinginfinity

Tomorrow… come back for my episode on “Try This”!
PS:  Like my vibe? I want you to join my tribe! Begin with my quick and simple guide to understanding the 5C’s of the Infinity Marketing Machine.  I call it #doinginfinity.  Click Here and I’ll email you a FREE download.

Infinitypreneur.com

 

Infinity Marketing Machine Daily Topics:
Monday – Character (Subject Matter Expert)
Tuesday – Content & Consistency
Wednesday – Midweek Motivation
Thursday – Infinity Customers
Friday – Big Money
Saturday – Try This!
Sunday – Week in Review

TribeologyBlog.com – Episode 740 – A Different Type of Post

Quote: “Art is not what you see, but what you make others see.”

Friday: Big Money Small Change

 

Here’s a clever idea… and it’s the second time in two days I’ve seen the same “type” of post… get it?  The post is a photo of an article or list or letter or list of guidelines…

Why can’t you take a photo of something pre-printed?  There’s no reason… if you have lots of text it’s an easy way to get that article read!

Sure, you can create a PDF and have someone click the link, but… if you’re not using the article as a free gift in exchange for an email… consider this type of post.

People do open the photo to read the “thing”… you could do this with a recipe, article that you put in the paper, or even just a top 10 list… no more stressing about making a digital graphic.  Just print, take a photo, and post!

#doinginfinity

Tomorrow… come back for my episode on “Try This”!
PS:  Like my vibe? I want you to join my tribe! Begin with my quick and simple guide to understanding the 5C’s of the Infinity Marketing Machine.  I call it #doinginfinity.  Click Here and I’ll email you a FREE download.

Infinitypreneur.com

Infinity Marketing Machine Daily Topics:
Monday – Character (Subject Matter Expert)
Tuesday – Content & Consistency
Wednesday – Midweek Motivation
Thursday – Infinity Customers
Friday – Big Money
Saturday – Try This!
Sunday – Week in Review

TribeologyBlog.com – Episode 739 – Building A Tribe Makes A Difference

Quote: “Shifting customer needs are common in today’s marketplace…”

Thursday: Infinity Customer

 

The fun part of creating your Infinity Marketing Machine is that you can create a group of people that are drawn together for a common interest.

Providing information and helping them discover the best of what you do.  For example, I host boating information and it’s fun to share all of the fun of what there is to do in our area.

This gives us the opportunity to sell things to a group that knows, likes, and trusts us.

But there’s another benefit… it helps us understand what they like and don’t like.  Because you are providing information to them and get an interactive response… they like it or share it or even comment.

This is helpful information!

Instead of buying a product and placing an ad… you can talk about a new trend, watch your engagement, and if positive provide your product!

But… here’s the catch… customers needs are changing faster and faster.  The greatest benefit to creating your own following is that you have a better opportunity to discover these changes.

A couple years ago I bought a cool new product – a large folding water mat.  It was fantastic, flew off the shelves.  This year, I reordered… omg… they did not sell well. I needed to get very creative and I developed an offer to promote our mid-season discount for the boat club… join our boat club and receive a watermat!

This worked well.  Here’s the deal… I would not have had the opportunity to sell these mats quickly if I did not have a tribe!

Building a tribe makes a difference.

#doinginfinity

Tomorrow… come back for my episode on “Big Cash Small Change”!

PS:  Like my vibe? I want you to join my tribe!
Free Gift:  Here’s a FREE guide to show MY results from using Infinity! 

Infinitypreneur.com

Infinity Marketing Machine Daily Topics:
Monday – Character (Subject Matter Expert)
Tuesday – Content & Consistency
Wednesday – Midweek Motivation
Thursday – Infinity Customers
Friday – Big Money
Saturday – Try This!
Sunday – Week in Review