TribeologyBlog.com – Week in Review – Episodes #597 to #602

Grab your free gift: The 5 C’s of the Infinity Marketing Machine

Sunday: Week in Review

 

In case you missed an Episode of Tribeology…  Here are the links to this weeks stories!

Remember:  Learn It. Do It. Profit.

NEW:  Grab my free guide to understanding the 5C’s of the Infinity Marketing Machine.  I call it #doinginfinity.  Click Here and I’ll email you a FREE download.

 

Monday – Subject Matter Expert – Episode #597 – Eat Problems for Breakfast

Tuesday – Content & Consistency – Episode #598 – How Can You Win if You Don’t Focus on Winning?

Wednesday – Midweek Motivation – Episode #599 – Someone Ate my Reece’s Peanut Butter Cups

Thursday – Infinity Customer – Episode #600 – Focus on the Future

Friday – Big Money – Episode #601 – Double Check You Work

Saturday – Try This! – Episode #602 – Create a Shipping Product

Thanks so much for your interest in my ideas – to get more info, follow me… also if you like what you’re reading… I’d love to have you join me here:  start here

Make sure to grab my free app in both the App Store and GooglePlay: infinitypreneur

Thanks!

 

#doinginfinity

Big Money Small Change Success
Character + Content/Consistency + Goals/Motivation + Customers =
Tribeology

Would you do me a favor and join my “week in review” newsletter, that way, I’ll also be able to keep you posted on my progress of upcoming books, speaking events, etc…

Tomorrow… come back for this week’s episode on “Subject Matter Expert”!
PS:  Like my vibe? I want you to join my tribe! Begin with my quick and simple guide to understanding the 5C’s of the Infinity Marketing Machine.  I call it #doinginfinity.  Click Here and I’ll email you a FREE download.

Infinitypreneur.com

TribeologyBlog.com – Episode #602 – Create a Shipping Product

Saturday: Try This!

Today’s tip is a fun way of “rethinking” how you do shipping.

If you’re selling something online, shipping is a reality.  You may have an Infinity Product that is digital and rejuvenates over and over… however, if that’s not the case then we need to figure out how to get shipping paid.

If you sell your widget for $4 and it costs $6 to ship – that’s kind of a bummer that your customer notices.

But what happens if you create a cool T shirt.  This cool T shirt costs you $7 to produce and $6 to ship… and you sell it for $15.  However, when a customer buys this shirt they get free shipping for the widget?  Therefore you make $3 on the shirt AND you sell the widget!  The shipping cost is built into the price via the T shirt…

YEA!  Brilliant.

Start to get creative on your shipping and it will pay off!

#doinginfinity

Tomorrow… come back for my episode on “Week in Review”!
PS:  Like my vibe? I want you to join my tribe! Begin with my quick and simple guide to understanding the 5C’s of the Infinity Marketing Machine.  I call it #doinginfinity.  Click Here and I’ll email you a FREE download.

Infinitypreneur.com

 

Infinity Marketing Machine Daily Topics:
Monday – Character (Subject Matter Expert)
Tuesday – Content & Consistency
Wednesday – Midweek Motivation
Thursday – Infinity Customers
Friday – Big Money
Saturday – Try This!
Sunday – Week in Review

TribeologyBlog.com – Episode #601 – Double Check You Work!

Quote: “The best products don’t focus on features, they focus on clarity” JBolt

Friday: Big Money Small Change

 

PROOFREAD!  I was scrolling through my Facebook feed the other day and this meme popped up. It’s funny… and yet at the same time a great “Big Money Small Change” topic.

LOOK!

YIKES!

Can you imagine if you took such amazing care to make your packaging perfect only to have an “oops” moment?

I guess the takeaway for this post is to make sure you get another set of eyes on your ideas… because the above are really funny!  BUT… they wouldn’t be so funny if they were YOUR products.

Oh boy.  Double Check!

#doinginfinity

Tomorrow… come back for my episode on “Try This”!
PS:  Like my vibe? I want you to join my tribe! Begin with my quick and simple guide to understanding the 5C’s of the Infinity Marketing Machine.  I call it #doinginfinity.  Click Here and I’ll email you a FREE download.

Infinitypreneur.com

Infinity Marketing Machine Daily Topics:
Monday – Character (Subject Matter Expert)
Tuesday – Content & Consistency
Wednesday – Midweek Motivation
Thursday – Infinity Customers
Friday – Big Money
Saturday – Try This!
Sunday – Week in Review

TribeologyBlog.com – Episode #600 – Focus on the Future

Quote: “Focus for the future – achieve the unachievable!” JChan

 

FIRST:  OMG… 600 blog posts.  You guys, thank you so much for hanging out with me.  I love creating content to help all of us get better at tribe building.  When I set out on the adventure to write daily, I had my doubts, but now that I’m at 600 posts… that’s just CRAZY.  Thank you for letting me share my thoughts and your time, you’re the best!

Back to my post…

Thursday: Infinity Customer

It’s funny… Sometimes I forget to go back to basics when I talk to a newbie.  I had a woman that was looking for a way to market her Jewelry better.

So… I looked at her website and learned about her passion for volunteerism.  I suggested to build a PDF around previous volunteer activities she had participated in… things she actively did, places she’s gone…

Then she said, “Yeah, but would someone really be interested in that?”

That’s when I went back to the basics.  YES!  Someone you are attracting would have the same passion you would in volunteerism.  You want this person to buy from you and more important you want to serve this person.  This is your ideal “one and done” to “Infinity Customer” scenario.

Then I explained… I’m not your ideal customer.  haha

So today, I opened my email and had this message…

I’m like 2020?  What the heck… it’s February!  Why on earth would I want a 2020 calendar?

Guess What?  I’m not their ideal client!  BUT… it’s worth sending out the email because after seeing it I thought… well, I am planning to go to a conference in January, and one in March…and then I thought about putting my birthday in it!  All sorts of things that would make me want this product that at first glance I had no idea I wanted.

This is what is useful about email.  If you tell a story you can help your customer visualize how it will benefit them AND you do this from the perspective of Serving/Helping you will earn their trust and loyalty.

Don’t get stuck in the trap of putting your preconceived buying habits as the same as your customers.  Simply be the guide of helpfulness and move them down your path of products.  It’s a mind shift, but a profitable one!

 

#doinginfinity

Tomorrow… come back for my episode on “Big Cash Small Change”!

PS:  Like my vibe? I want you to join my tribe!
Free Gift:  Here’s a FREE guide to show MY results from using Infinity! 

Infinitypreneur.com

 

Infinity Marketing Machine Daily Topics:
Monday – Character (Subject Matter Expert)
Tuesday – Content & Consistency
Wednesday – Midweek Motivation
Thursday – Infinity Customers
Friday – Big Money
Saturday – Try This!
Sunday – Week in Review

TribeologyBlog.com – Episode #599 – Someone Ate My Reece’s Peanut Butter Cups

Quote: “Time is non-refundable, use it with intention.”

Wednesday: Midweek Motivation

 

Hummmmmm someone ate my Reece’s Peanut Butter Cups.

OK, first off… I don’t like Reece’s Peanut Butter Cups and Second, I’m annoyed they were eaten.  Well, I really don’t know if they were actually eaten, but I did not get them.

So how is it I didn’t get something I don’t like?  Amazon!

I actually ordered a pack of Reece’s Peanut Butter Cups off Amazon… why?  Because they’re a gift for my cousin.  He LOVES them… I’m putting them in the package with other silly things that he loves.  It’s a goofy package, but, in this new marketing era… I could pull up Amazon, spend 15 minutes, and have all the silly trinkets that he would love arrive at my door.  Presto, instant present.

BUT

Today, and this is a first for me, I had four packages arrive… One was an oversized padded yellow mailer, with the end open and empty inside.  OH and ask me if I actually opened the end super wide, shook it thinking some magical Reece’s Peanut Butter Package was going to appear. (but really, I did glare inside and shake it… why? I have NO clue)

Next step, text my other cousin that used to work for Amazon…  who said, that sometimes empty mailers “happen”, just log in and file for a refund.  It really was that simple.  I was able to return the package that I never received.  Mentally processing returning something I never received is harder than actually returning something I never received.

Tick tock, tick tock, you realize that at the end of reading this blog post you’ll be at a point in your life where you’ll never get that time back again?  My tid bit is Amazon returns are easy.  My REAL take away is… choose wisely how you spend your time.   It’s easy to get distracted and unlike empty packages, time is not refundable.  🙂

 

#doinginfinity

Tomorrow… come back for my episode on “Infinity Customer”!


PS:  Like my vibe? I want you to join my tribe!  I love motivation and inspirational quotes… I have another site called PineapplesInProgress.com go sign up for the newsletter for FREE.

Infinitypreneur.com

Infinity Marketing Machine Daily Topics:
Monday – Character (Subject Matter Expert)
Tuesday – Content & Consistency
Wednesday – Midweek Motivation
Thursday – Infinity Customers
Friday – Big Money
Saturday – Try This!
Sunday – Week in Reviewl

TribeologyBlog.com – Episode 598 – How Can You Win if You Don’t Focus on Winning?

Quote: “Focus on the process and the outcome takes care of itself”

Tuesday: Content and Consistency

 

Focus on winning.  The basketball team is on the floor playing ball and they are focused on winning… do they win?

Probably not.

WHAT!?!!?!??

If you focus on winning you rarely win. I mean, what does winning mean?  The basketball team focuses on seeing the clock winding down, 3…2…1 we won!

NO!

The basketball focuses on team work.  They focus on the plays they practiced. They focus on preparation, like if their shoes are tied. They focus on the process.

If you want to win at tribe building, you must focus on my process.

Here’s my process.

Turn customers from “one and done” into “Infinity Customers” these are people that Know, Like, and Trust you.  You have earned this trust via the 5 C’s of Tribeology: Credibility, Content, Consistency, Customers, Cash.    When you have transformed the customers into this wonderful, magnificent tribe you will then be able to focus on offering products to them instead of searching for people to buy your products!

That’s it.

That’s the process.

Each day on this blog I focus on a different “C”.  Today is “Content and Consistency” – therefore, today I’m sharing a tip.  The tip is you yourself need to focus on “the process” to build your tribe.

If your focus is on “making money” it is the same as the basketball team “winning”.  Instead, focus on the process.

When you focus on the process, the money will follow.

 

Tomorrow… come back for my episode “Midweek Motivation”!

PS:  Like my vibe? I want you to join my tribe!
FREE GIFT! Grab your “Best and Simple Social Media Planner” to help with your Content and Consistency!

Infinitypreneur.com

Infinity Marketing Machine Daily Topics:
Monday – Character (Subject Matter Expert)
Tuesday – Content & Consistency
Wednesday – Midweek Motivation
Thursday – Infinity Customers
Friday – Big Money
Saturday – Try This!
Sunday – Week in Review

TribeologyBlog.com – Episode 597 – Eat Problems for Breakfast

Quote:  “Expect problems and eat them for breakfast.” – Alfred A. Montapert

Monday: Subject Matter Expert

 

Are you hungry?  Get ready to eat some problems! YUMMMMM

These are good problems we get to eat!

Nope, they’re not the “good” problems of being too busy or having too much money to spend, they’re the problems of our customers.

Now here’s a fun mind bender.  I’m taking about 4 online marketing courses right now… they are fantastic with lots of different perspectives and I thought this one would be perfect for Subject Matter Expert day.

After all, the goal of Subject Matter Expert Day is to position ourselves as the “go to” for potential customers so they begin the process to “know, like and trust” us.

Well, let’s try the mind bender on for a minute.

What if I said, customers don’t care that you are an expert… they’re just looking for solutions to THEIR problem.

WOAH

That’s a completely different way of looking at the entire customer relationship!  You are simply to be concerned with their problem.  Now, this does not mean you get to forget about the entire positioning of yourself as an expert.

It’s just that you may be concerned with not having the “expertise” that a customer is looking for… for example, you fear that you do not have a degree on a wall.  Well, guess what butter cup, if you have the solution to someone’s problem – they want YOU!

Think about it… You may not have a degree in child development, but… if you have the solution to potty training and at 3 in the morning you have a list of FAQ’s you’ve answered or even offer a download for the top 5 tips to successful potty training, NO ONE cares if you have a formal degree… they just want to quit changing diapers or washing sheets and other accidents.

SO on this Subject Matter Expert day, make sure to continue to seek the ways to be the authority within your industry, just understand the only thing that matters to your customer is that you have the solution to their problem!

Here is the key to your future success:  EAT PROBLEMS.  EAT LOTS OF PROBLEMS FOR BREAKFAST!

 

#doinginfinity

 

Tomorrow… come back for my episode “Content & Consistency”!

PS:  Like my vibe? I want you to join my tribe!
FREE GIFT! Grab my guide: 6 Steps to Subject Matter Expert.

Infinitypreneur.com

 

 

 

Infinity Marketing Machine Daily Topics:
Monday – Character (Subject Matter Expert)
Tuesday – Content & Consistency
Wednesday – Midweek Motivation
Thursday – Infinity Customers
Friday – Big Money
Saturday – Try This!
Sunday – Week in Review