TribeologyBlog.com – Episode 794 – Feel Dumb Asking Questions?

Quote: “Content is the reason search began in the first place”

Tuesday: Content and Consistency

 

What the heck are we doing?  You sit down to write a post… it could be your Facebook post, a blog – maybe you’re not writing – but you’re counting down 3…2…1!

You have this nagging feeling to “make content” because you “HAVE TO” — and there you are “making” content.

It’s not fun. It’s annoying. And it’s a chore.

Sound familiar?

OH, I’ve been there.

But now look at today’s quote: “Content is the reason search began in the first place” — how silly is this?  It’s easy to comprehend.  And easy to think back to when you first used the internet.

I’m going to say I used Netscape as my very first exposure to the internet.  OK, my VERY first exposure was Gopher…  wait… no I think my actual first exposure was in 5th grade.  Our elementary school had this old thing that looked like a typewriter that was hooked up to some computer at the University – I don’t know… but it makes Netscape look pretty awesome.

Actually… Netscape was pretty awesome!

I remember asking the gal that showed me how to use the internet, “what do you do with this?”

She said, “Search for something!”  I’m like “what do I search for?”

She said, rather annoyed… “Anything”

Ugh.  The very first website I visited was the University of Minnesota’s — I happened to be working at the U at the time…

I was hooked!

This was the coolest thing I ever saw… it was full of… um… CONTENT.

I searched and then I found answers.  Answers to things I didn’t even know I needed answers to.

This is what we all need to strive for as we “force” ourselves to write content.

Share things that seem super mundane to you because to someone brand new to you or your site they might not be so ordinary.  After all, aren’t there questions you love to have answered but sometimes you’re afraid of feeling “dumb” by asking?  Right???? So answer them for your tribe.

Get out there today – make a list of 10 of the most basic questions you feel like you’re asked and answer them on your website — post the question and the answer — now… the fun part will be – create a series of 10 posts on Facebook or Instagram where you introduce the question and answer as your topic… go one step further and link back to the answers on your website.

It’s a great way to prompt your followers to ask even more questions!

 

#doinginfinity

Tomorrow… come back for my episode “Midweek Motivation”!

PS:  Like my vibe? I want you to join my tribe!
FREE GIFT! Grab your “Best and Simple Social Media Planner” to help with your Content and Consistency!

Infinitypreneur.com

Infinity Marketing Machine Daily Topics:
Monday – Character (Subject Matter Expert)
Tuesday – Content & Consistency
Wednesday – Midweek Motivation
Thursday – Infinity Customers
Friday – Big Money
Saturday – Try This!
Sunday – Week in Review

TribeologyBlog.com – Episode 791 – Use the Blank Space!

Quote:  “Being wise and being clever are two different things”

Friday:  Big Money Small Change

 

Sometimes I love when being wise and being clever are the same things.  This idea is perfect for both being wise and clever.

I was searching through homes for sale and came across this idea… as I was flipping through the photos the picture of the living room came across.

LOOK at the TV!

Instead of a black screen it’s a visual of the company’s logo that’s listing the home for sale!

How cool is this!?!?

Think about this as you create your brochures, etc… if there is empty space, add your advertising information!

#doinginfinity

Tomorrow… come back for my episode on “Try This”!
PS:  Like my vibe? I want you to join my tribe! Begin with my quick and simple guide to understanding the 5C’s of the Infinity Marketing Machine.  I call it #doinginfinity.  Click Here and I’ll email you a FREE download.

Infinitypreneur.com

 

 

Infinity Marketing Machine Daily Topics:
Monday – Character (Subject Matter Expert)
Tuesday – Content & Consistency
Wednesday – Midweek Motivation
Thursday – Infinity Customers
Friday – Big Money
Saturday – Try This!
Sunday – Week in Review

Tribeology.com – Episode 790 – Get Email Results by Lifting Weights? Yes!

Quote: “What you repeat you strengthen”

Thursday: Infinity Customer

 

Hummmmmmmmmmm……

Today’s quote totally makes sense, right?

If you took one year and did arm curls with weights on your left arm, but never with your right arm… what happens?

Your left arm gets totally buff while your right arm stays the same.

In other words, what you repeat you strengthen.

SOOOOOOOOOOO

What happens if you have a list of email addresses and you send regular specials, notifications, articles, quizzes… you communicate with your email list?  You strengthen your relationship!

What happens of you have a list of email addresses and you do nothing?  If you’re thinking that you don’t develop a relationship, that’s partially true– but it’s worse.  Your effort from collecting email addresses is wasted!  The list dies.  NO communication, just causes the list to wither, shirvle and die.

Don’t let your list go to waste after all your efforts to collect it!

You need to flex your email muscle and repeat your efforts consistently.

The good news is you get to decide when this happens. If you want to write weekly, a couple times a week, or every day — but you need to repeat, repeat, repeat.  Get into the pattern and provide the content your tribe needs!

This repeated action will get you results just like lifting weights!  Annnnd just like lifting weights does not show results instantly… neither does sending one email one time.  BUT, your consistent efforts are rewarded.

So start lifting weights!  Send an email today.

#doinginfinity

Tomorrow… come back for my episode on “Big Cash Small Change”!

PS:  Like my vibe? I want you to join my tribe!
Free Gift:  Here’s a FREE guide to show MY results from using Infinity! 

Infinitypreneur.com

 

Infinity Marketing Machine Daily Topics:
Monday – Character (Subject Matter Expert)
Tuesday – Content & Consistency
Wednesday – Midweek Motivation
Thursday – Infinity Customers
Friday – Big Money
Saturday – Try This!
Sunday – Week in Review

TribeologyBlog.com – Episode 787 – Baseball, Hotdogs, Apple Pie and…

Quote: “Simplicity is the key to brilliance.” -Bruce Lee

Monday: Character

 

When you want to lead, keep it simple.  One simple message that your tribe will understand.

One simple message they will rally behind!

Why?

Because more than one message is confusing AND more than one message often digs deep into complicated issues.

Let’s say you sell pies.  They are award winning, I mean you took the blue ribbon at the county fair for your pumpkin pie!  They are tasty.

You sell 12 different flavors.  Apple is your top seller.  There’s an eat in option with your cafe.  At your cafe you also have cinnamon ice cream.  When made well, you heat a slice of apple pie, add a scoop of the cinnamon ice cream, and top with caramel.

OK this smells fantastic.  (Back in my waitress days this was my favorite thing to make – dang, I still remember the smell)

Your ad shows the apple pie, ice cream, caramel, on a red checker table cloth, along side a cup of coffee, with autumn leaves on the tree next to the dog and kids playing football in the background, with parents grilling hotdogs.

The tribe you desire to attract to your pie emporium want to sit inside, eat pumpkin pie, and read a book in silence.

Your product is amazing, but the photo evokes a whole bunch of stuff that is not about pies in silence.  And worse, you should have baseball with hotdogs, apple pie… haha (if you like old commercials you’ll get that reference)

Back to Tribeology.  The core of tribeology is that your messaging, even a photo, need to convey your core messaging.

It’s critical to develop your avatar for the ideal customer you want to attract.  Very simple. Very straight forward. Then all messaging, photos & words, need to be aligned with the goal of attracting that ideal customer.

If you clutter your message, you will confuse your customer.

Don’t feature apple pie if you want to attract pumpkin pie lovers.

Develop your ideal customer profile and then carefully, specifically, and diligently work to attract them!

 

#doinginfinity

Tomorrow… come back for my episode “Content & Consistency”!

PS:  Like my vibe? I want you to join my tribe!
FREE GIFT! Grab my guide: 6 Steps to Subject Matter Expert.

Infinitypreneur.com

Infinity Marketing Machine Daily Topics:
Monday – Character (Subject Matter Expert)
Tuesday – Content & Consistency
Wednesday – Midweek Motivation
Thursday – Infinity Customers
Friday – Big Money
Saturday – Try This!
Sunday – Week in Review

 

TribeologyBlog.com – Episode 769 – What Does Your Tribe Need?

Quote: “If you’re waiting around to make the perfect content, you’ll be waiting around forever”

Tuesday: Content & Consistency

 

Are you stuck?  Have you convinced yourself that you’ve “got nothing to write” or “I’m burned out”

HA

Today’s quote spoke to me… I’m sure it’s tough to be a perfectionist, I’m far from one… but I do know this.

How do I know this?

Just read any post I’ve ever written. There are spelling errors, grammatical errors… the list goes on and on (no need to point them out, I know they’re there!)  But, the thing is… if I waited until it was perfect I would never press “publish”.

If I waited until it was perfect I would be scared to death to ever press “publish” and you know the problem with that…?  The problem is YOU would never get to read what I have to say… and that’s wrong.

The content you provide is a gift.  It’s an amazing gift for your tribe.  The moment you convince yourself “I’ve got nothing to write” that’s the moment you need to stop, sit, and reevaluate your leadership.  You are the leader and your tribe needs you…so what information do they need right now?

When you answer that question you’ll have plenty to write about!

Stop worrying about perfection, and start focusing on the needs of your tribe.

Today – create a post that your tribe needs!

#doinginfinity

Tomorrow… come back for my episode “Midweek Motivation”!

PS:  Like my vibe? I want you to join my tribe!
FREE GIFT! Grab your “Best and Simple Social Media Planner” to help with your Content and Consistency!

Infinitypreneur.com

 

Infinity Marketing Machine Daily Topics:
Monday – Character (Subject Matter Expert)
Tuesday – Content & Consistency
Wednesday – Midweek Motivation
Thursday – Infinity Customers
Friday – Big Money
Saturday – Try This!
Sunday – Week in Review

TribeologyBlog.com – Episode 766 – How to Make Money by Embracing Your Inner Grouchy Kitty.

Quote: “I wish I was a unicorn — so I can stab idiots with my horn”

Friday: Big Money Small Change

If you love this quote… follow my blog!

WHY?

Because today is “Big Money Small Change Day” and I’m here to prove a point. (get it)

Share your personality!

The one thing that’s the hardest point (haha) to get across to people when they start their Infinity Marketing Machine… especially when they are “old school” meaning they grew up loving anything John Hughes… the hardest point in your writing is to share your personality.

I’m not kidding (well I am, see… I’m a smart alec)

But my point (again.. haha) is that you need to share your personality through your posts and writing. This is difficult for those that did graduate in the 80s because we were taught to write within strict parameters.

In fact, we did not have fun.

I like to write with… (dot dot dots) and USE ALL CAPS – I even make up words.  But this is my personality.  If you love the 80s, and have zany personality with puns, etc… then follow me — because this is your tribe.

NOW… outside of actually telling you to follow me — you should feel comfortable reading someone else’s post and think… yeah that person is pretty cool… I think I “get” them.

And this is what spurred my magical post…

GET IT?  There are LOTS of yoga studios.  Depending on your style, you could be earthy, trendy, retro, intense, peaceful… but there is a studio for you that matches you.

I was flipping through my posts on Instagram and this video of this ornery “cat” caught my attention.  The “kitty” looks angry… then it strikes at the camera.

The caption is perfect.

IF you “get” this post – you want to do yoga with her… You want to be a part of her tribe.  I don’t do yoga but I totally understand her!

This is the easiest way to attract your tribe — be yourself in your posts, show your personality and if you’re a grouchy kitty — embrace it!

#doinginfinity

Tomorrow… come back for my episode on “Try This”!
PS:  Like my vibe? I want you to join my tribe! Begin with my quick and simple guide to understanding the 5C’s of the Infinity Marketing Machine.  I call it #doinginfinity.  Click Here and I’ll email you a FREE download.

Infinitypreneur.com

Infinity Marketing Machine Daily Topics:
Monday – Character (Subject Matter Expert)
Tuesday – Content & Consistency
Wednesday – Midweek Motivation
Thursday – Infinity Customers
Friday – Big Money
Saturday – Try This!
Sunday – Week in Review

TribeologyBlog.com – Week in Review – Episodes #756 to #761

Grab your free gift: The 5 C’s of the Infinity Marketing Machine

Sunday: Week in Review

 

In case you missed an Episode of Tribeology…  Here are the links to this weeks stories!

Remember:  Learn It. Do It. Profit.

NEW:  Grab my free guide to understanding the 5C’s of the Infinity Marketing Machine.  I call it #doinginfinity.  Click Here and I’ll email you a FREE download.

 

Monday – Subject Matter Expert – Episode #756 – Pay for Expertise

Tuesday – Content & Consistency – Episode #757 – The Reason Building a Tribe is the Easiest Form of Social Media Marketing

Wednesday – Midweek Motivation – Episode #758 – You’ve Gotta Do Something

Thursday – Infinity Customer – Episode #759 – Create an Asset. Repeat.

Friday – Big Money – Episode #760 – How to Give Customers What They Want

Saturday – Try This! – Episode #761 – Touching Results

Thanks so much for your interest in my ideas – to get more info, follow me… also if you like what you’re reading… I’d love to have you join me here:  start here

Make sure to grab my free app in both the App Store and GooglePlay: infinitypreneur

Thanks!

 

#doinginfinity

Big Money Small Change Success
Character + Content/Consistency + Goals/Motivation + Customers =
Tribeology

Would you do me a favor and join my “week in review” newsletter, that way, I’ll also be able to keep you posted on my progress of upcoming books, speaking events, etc…

Tomorrow… come back for this week’s episode on “Subject Matter Expert”!
PS:  Like my vibe? I want you to join my tribe! Begin with my quick and simple guide to understanding the 5C’s of the Infinity Marketing Machine.  I call it #doinginfinity.  Click Here and I’ll email you a FREE download.

Infinitypreneur.com