TribeologyBlog.com – Episode 714 – When Marketing Doesn’t Feel Like Marketing

Quote: “The best marketing doesn’t feel like marketing.”

Tuesday: Content and Consistency

 

If you don’t like sales… if you don’t like going up to someone and saying “buy this” – how about a new approach.  This is what is fun about the Infinity Marketing Machine.

Making the decision to build a tribe and then finding products to offer them turns your efforts from “one and done” into “infinity”.

The “one and done” effort is your traditional sales.  This is when you ask someone to buy something… and by “ask” I mean, you have something for sale, whether your ask is by actually talking or it’s simply the process of writing text… it’s still a transaction based relationship.  It’s “one and done”

This is how “infinity” is much different.

When you transform to collecting and maintaining a list of people that you bond ou all of a sudden become the leader that shares knowledge and offers products you know your tribe wll want.

This is marketing and it’s marketing that doesn’t feel like marketing.  It feels more like relationship marketing. You develop the relationship with the intention of “infinity” and you keep going.

This is best done by offering content that is appreciated by your tribe and you do this on a regular basis.

Today I have sent out my newsletter to my Pontoon Girls – and I’ve created this blog for my Tribeologists.  I’m offering you content that is useful without it actually feeling like a post… it’s giving you information that is useful, helps you bond with me, and teaches you how to utilize the skill to your advantage with your tribe…

Pretty cool, eh?

 

#doinginfinity

Tomorrow… come back for my episode “Midweek Motivation”!

PS:  Like my vibe? I want you to join my tribe!
FREE GIFT! Grab your “Best and Simple Social Media Planner” to help with your Content and Consistency!

Infinitypreneur.com

 

Infinity Marketing Machine Daily Topics:
Monday – Character (Subject Matter Expert)
Tuesday – Content & Consistency
Wednesday – Midweek Motivation
Thursday – Infinity Customers
Friday – Big Money
Saturday – Try This!
Sunday – Week in Review

TribeologyBlog.com – Episode #570 – More than a Customer – More than a Sale

“Make a customer, not a sale.”

Thursday: Infinity Customer

Do you agree with today’s inspiration, “make a customer, not a sale”?

Say “yes” and it’s a good thing, right?  Say “no” and it’s a bad thing, right?  Well, maybe we should flip this upside down and say, “we do not want to make a customer”

EEk!

What does that mean?

As we’ve learned over the years we want to make customers.  Build that relationship so they’re not buying a product but they’re a relationship.

Well…

Wheat happens if you transform from this “one and done” transaction basis of business to the tribe process.

Instead of being “nice” until they buy… let’s be nice AFTER they buy.  We need to focus on the long game, the difference between a sprint and a marathon.  When we promote our brand and attract people that want to hang out with us, we can build something very exciting…. and that’s an Infinity Customer!

I like focusing on a customer versus a sale – but I REALLY like focusing on a tribe instead of a customer.

My favorite Tribe Techniques

1- Consistent communication.  Pick the way you want to communicate, blog, vlog, or podcast.  Then pick the schedule – is it twice a week, three times a weeks… maybe everyday?  Just pick it and do it!

2- Create your ideal client or follower – make a detailed list of their characteristics and go find them!

3- Make a list of 10 topics that your followers will be interested in…

Then repeat the list, make your content, keep monitoring the ideal client, and keep the topics coming!

 

#doinginfinity

Tomorrow… come back for my episode on “Big Cash Small Change”!

PS:  Like my vibe? I want you to join my tribe!
Free Gift:  Here’s a FREE guide to show MY results from using Infinity! 

Infinitypreneur.com

Infinity Marketing Machine Daily Topics:
Monday – Character (Subject Matter Expert)
Tuesday – Content & Consistency
Wednesday – Midweek Motivation
Thursday – Infinity Customers
Friday – Big Money
Saturday – Try This!
Sunday – Week in Review