Quote: “Push harder than yesterday if you want a different tomorrow.”
Friday: Big Money Small Change
If you missed yesterdays post – make sure to check it out… I started out by stating I was too excited to wait until today to post.
It focused on creating partnerships with your vendors to multiply your audience. The example was a florist with Valentines Day flowers who’s post appeared on a cake bakers page.
With that in mind, let’s look at today’s inspiration: “Push harder than yesterday if you want a different tomorrow.” – that means if we look at yesterday’s idea and try it ourselves tomorrow is going to show the effect…
Well, I was going through my feed again and found this cute post.
The Albuquerque Police Department helped the Hospital system with a message about warding off heart disease.
What a smart move!
The mounted horses are such a visual presence and in this capacity make you stop and take notice of the post. Using the police in a “softer” message creating the silhouette of a heart with their hands again makes you take note.
But for our learning purposes, the “big money small change” advantage is a “level up” from yesterday’s lesson. Today, the hospital system, crafted a message utilizing the police department. It’s visual, simple, and builds goodwill for the police, creates subject matter expertise for the hospital.
But ultimately, gets the important message of healthy hearts to our attention.
Tomorrow… come back for my episode on “Try This”!
PS: Like my vibe? I want you to join my tribe! Begin with my quick and simple guide to understanding the 5C’s of the Infinity Marketing Machine. I call it #doinginfinity. Click Here and I’ll email you a FREE download.
Infinity Marketing Machine Daily Topics:
Monday – Character (Subject Matter Expert)
Tuesday – Content & Consistency
Wednesday – Midweek Motivation
Thursday – Infinity Customers
Friday – Big Money
Saturday – Try This!
Sunday – Week in Review