Category: Blog content

Posted on in 7- Sunday - Week in Review, Blog content, Business owner motivation, Content, DoingInfinity, marketing, Real world, Success tips, Tribe Building, week in review

TribeologyBlog.com – Week in Review – Episodes #609 to #615

Grab your free gift: The 5 C’s of the Infinity Marketing Machine

Sunday: Week in Review

 

In case you missed an Episode of Tribeology…  Here are the links to this weeks stories!

Remember:  Learn It. Do It. Profit.

NEW:  Grab my free guide to understanding the 5C’s of the Infinity Marketing Machine.  I call it #doinginfinity.  Click Here and I’ll email you a FREE download.

 

Monday – Subject Matter Expert – Episode #609 – Your Achilles Tendon Makes Me Passionate

Tuesday – Content & Consistency – Episode #610 – Why I’m Going to Discuss How to Make a Hair Appointment Online

Wednesday – Midweek Motivation – Episode #611 – Teaching the Teacher

Thursday – Infinity Customer – Episode #612 – Facebook Down… Have We Achieved “When”?

Friday – Big Money – Episode #614 – Message Recieved

Saturday – Try This! – Episode #615- Are Your Pages on the Same Page?

Thanks so much for your interest in my ideas – to get more info, follow me… also if you like what you’re reading… I’d love to have you join me here:  start here! 

Make sure to grab my free app in both the App Store and GooglePlay: infinitypreneur

Thanks!

 

#doinginfinity

Big Money Small Change Success
Character + Content/Consistency + Goals/Motivation + Customers =
Tribeology

Would you do me a favor and join my “week in review” newsletter, that way, I’ll also be able to keep you posted on my progress of upcoming books, speaking events, etc…

Tomorrow… come back for this week’s episode on “Subject Matter Expert”!
PS:  Like my vibe? I want you to join my tribe! Begin with my quick and simple guide to understanding the 5C’s of the Infinity Marketing Machine.  I call it #doinginfinity.  Click Here and I’ll email you a FREE download.

Infinitypreneur.com

 

Posted on in 2-Tuesday - Content & Consistency, Blog content, Content, Creative, marketing, Success tips

TribeologyBlog.com – Episode #610 – Why I’m Going To Discuss How to Make a Hair Appointment Online.

Quote: “Always have a plan and stick to it.”

Tuesday: Content and Consistency

The reason you have a plan is not to keep you on track when things go well, it’s for when things go rough.  I mean… if you’re going along “according to plan” you really don’t need the plan… or do you?

Well… pretend that today I chose the topic, “how to schedule a hair appointment using an online program”…

And then I went bullet point by bullet point on how to use a new online system.

This would make absolutely zero sense in context of our Tuesday Topic, “Content and Consistency”.  Although, I made an online hair appointment today, and it was very easy.  But in terms of my crafting an entire post about it is, well, odd.

This is why you need a plan.  You may think, “well teaching, bullet point by bullet point is content, and today’s topic is content, therefore I’ll write about how to create an appointment”

However, if you look at my Content Mission Statement you’ll quickly realize this would be a bad topic choice, for my audience.

WOAH

What is a Content Mission Statement?  It’s a statement that defines the content you will provide to your audience.  Basically, it is information they strongly desire and you are qualified to share with them.

There are three basic elements…

  1. Identify your core audience
  2. Determine what will be delivered
  3. Discuss how will they benefit

For example:  Empowering women with tips and tricks to stream line their time management skills.

Now… if that was my Content Mission Statement, WOW, my blog post which “bullet point by bullet point” discussed how to make an online hair appointment would make for an amazing content fit!

Get it?

This is what I want you to do today… define your Content Mission Statement to focus every single blog, podcast, post, or tweet you create.  What ever message you craft must receive a great big, “YES” when you ask, “Does this fulfill my Content Mission Statement?”

For the record, a blog post that discusses “how” a post about “how to schedule a hair appointment” does fulfill my Content Mission Statement… Seeeee my title doen’t seem so strange anymore, eh?!?!

#doinginfinity

Tomorrow… come back for my episode “Midweek Motivation”!

PS:  Like my vibe? I want you to join my tribe!
FREE GIFT! Grab your “Best and Simple Social Media Planner” to help with your Content and Consistency!

Infinitypreneur.com

Infinity Marketing Machine Daily Topics:
Monday – Character (Subject Matter Expert)
Tuesday – Content & Consistency
Wednesday – Midweek Motivation
Thursday – Infinity Customers
Friday – Big Money
Saturday – Try This!
Sunday – Week in Review

Posted on in 7- Sunday - Week in Review, Blog content, Business owner motivation, Content, DoingInfinity, marketing, Success tips, week in review

TribeologyBlog.com – Week in Review – Episodes #603 to #608

Grab your free gift: The 5 C’s of the Infinity Marketing Machine

Sunday: Week in Review

 

In case you missed an Episode of Tribeology…  Here are the links to this weeks stories!

Remember:  Learn It. Do It. Profit.

NEW:  Grab my free guide to understanding the 5C’s of the Infinity Marketing Machine.  I call it #doinginfinity.  Click Here and I’ll email you a FREE download.

 

Monday – Subject Matter Expert – Episode #603 – Add Color (In The Right Place)

Tuesday – Content & Consistency – Episode #604 – How Can a Smile Face Beach Ball Be Considered Content?

Wednesday – Midweek Motivation – Episode #605 – Just Keep Going!

Thursday – Infinity Customer – Episode #606 – Be Rewarding

Friday – Big Money – Episode #607 – Show Success from Start to Finish

Saturday – Try This! – Episode #608 – Marketing Does Not Have To Be Expensive!

Thanks so much for your interest in my ideas – to get more info, follow me… also if you like what you’re reading… I’d love to have you join me here:  start here! 

Make sure to grab my free app in both the App Store and GooglePlay: infinitypreneur

Thanks!

 

#doinginfinity

Big Money Small Change Success
Character + Content/Consistency + Goals/Motivation + Customers =
Tribeology

Would you do me a favor and join my “week in review” newsletter, that way, I’ll also be able to keep you posted on my progress of upcoming books, speaking events, etc…

Tomorrow… come back for this week’s episode on “Subject Matter Expert”!
PS:  Like my vibe? I want you to join my tribe! Begin with my quick and simple guide to understanding the 5C’s of the Infinity Marketing Machine.  I call it #doinginfinity.  Click Here and I’ll email you a FREE download.

Infinitypreneur.com

Posted on in 4- Thursday - Infinity Customers, Blog content, Customers, marketing, Real world, Sales, Success tips

TribeologyBlog.com – Episode #606 – Be Rewarding

Quote: “If the reward isn’t good enough it will be too easy to talk yourself out of it”

Thursday: Infinity Customer

 

Look what I got in the mail!  The new edition of the Vineyard Vines catalog.

The back page detailed their spring break offer.  There are three different gifts, a hat, bag, and beach towel that you can get for free with increasing purchase amounts.

Here’s what I love, the more you spend, you don’t give up one item, but you keep it and gain the next.

Now even cooler than this was the back of one of our tool supply company catalogs.  I opened it up shortly after soaking in my Vineyards Vines vibe… anyway – in the catalog it had an entire 8 page spread of rewards.  Things like coolers, radios, golf balls.  Things completely unrelated to the tools.

This is unique!

Imagine being the person responsible for ordering and you get to pick rewards based on dollars spent?!  This just seemed like a really cool idea.

I know there are stores that have loyalty programs online.

But in the real world I haven’t seen a company do this, but it’s a brilliant idea for building loyalty and to keep your customers coming back time after time!

So whether it’s an increasing scale for your shopping or a specific loyalty program that is ongoing, people love free stuff.  They love rewards and being rewarded.

The thing I really enjoyed about the tool company is that it was not company logo items, these were everyday items of value.

So give it a shot!  Look into loyalty programs… it must might be a great way to appreciate your customers.

#doinginfinity

Tomorrow… come back for my episode on “Big Cash Small Change”!

PS:  Like my vibe? I want you to join my tribe!
Free Gift:  Here’s a FREE guide to show MY results from using Infinity! 

Infinitypreneur.com

Infinity Marketing Machine Daily Topics:
Monday – Character (Subject Matter Expert)
Tuesday – Content & Consistency
Wednesday – Midweek Motivation
Thursday – Infinity Customers
Friday – Big Money
Saturday – Try This!
Sunday – Week in Review

Posted on in 2-Tuesday - Content & Consistency, Blog content, branding, Content, Creative, DoingInfinity, Loyalty, marketing, Real world, Success tips, Tribe Building

TribeologyBlog.com – Episode #604 – How Can a Smile Face Beach Ball be Considered Content?

Quote: “Go the Extra mile, it’s NEVER crowded”

Tuesday: Content and Consistency

 

Content is typically thought of as the words you speak or write… but then again we have photos so content doesn’t have to contain words.

So does content tell a story?  It can, but you can also create content that causes a vote… I mean, what else is a survey!

Your content is completely subjective and it’s about connection.  It could be through music or video.  There are lots of ways to create the connection you desire.

So what about your packaging.  Does packaging qualify as content.

Let me answer that with a question, have you ever seen an “unboxing”?

OH my we’ve actually created a word to describe the act of opening a package.

YIKES!

If there’s a word, you better pay attention to it.  So YES packaging is content, and it can create content.

The big difference you have over is this… you can create a personal connection via your packaging. Your vibe will translate through your thank you note, stickers, stuffing.

Amazon has that smile on the outside of the box, but typically nothing vibe worthy on the inside.

Therefore…this is an area you can knock your customers socks off!  I mean… here’s the deal… Amazon is affecting your pricing, you might as well capitalize on your vibe.  It will help with your return customers… I mean Infinity Customers!

Include a treat, a small momento, it could be a piece of candy, a rubber duck, a key chain.  It should not be expensive, it does not need to be a logo based item, but it must evoke your vibe.

Could you imagine if you sold movie memorabilia and inside the shipping box you included a bag of microwave popcorn with your thank you note?  That would be so cool!

I don’t have an online store associated with our marina.  I had one around 2006…  but if it were open right now, I’d include a thank you note and a smile face beach ball.  Why?  Our city has a smile face on the water tower and you can see the smile face on your way to our marina via the water!  AND it’s something you can use on the boat.

The smile face beach ball evokes emotion, becomes a vibe, and causes people to talk… it becomes your “no words needed” content.  If you include a hashtag sign in the box you’ll also receive social interaction.  Again, more content!  Gosh, this makes me want to open an online store for the boat yard!

Go the extra mile and think about what you can do as you expand your view of content!

#doinginfinity

Tomorrow… come back for my episode “Midweek Motivation”!

PS:  Like my vibe? I want you to join my tribe!
FREE GIFT! Grab your “Best and Simple Social Media Planner” to help with your Content and Consistency!

Infinitypreneur.com

Infinity Marketing Machine Daily Topics:
Monday – Character (Subject Matter Expert)
Tuesday – Content & Consistency
Wednesday – Midweek Motivation
Thursday – Infinity Customers
Friday – Big Money
Saturday – Try This!
Sunday – Week in Review

Posted on in 7- Sunday - Week in Review, Blog content, Content, marketing, Real world, Success tips, Tribe Building, week in review

TribeologyBlog.com – Week in Review – Episodes #597 to #602

Grab your free gift: The 5 C’s of the Infinity Marketing Machine

Sunday: Week in Review

 

In case you missed an Episode of Tribeology…  Here are the links to this weeks stories!

Remember:  Learn It. Do It. Profit.

NEW:  Grab my free guide to understanding the 5C’s of the Infinity Marketing Machine.  I call it #doinginfinity.  Click Here and I’ll email you a FREE download.

 

Monday – Subject Matter Expert – Episode #597 – Eat Problems for Breakfast

Tuesday – Content & Consistency – Episode #598 – How Can You Win if You Don’t Focus on Winning?

Wednesday – Midweek Motivation – Episode #599 – Someone Ate my Reece’s Peanut Butter Cups

Thursday – Infinity Customer – Episode #600 – Focus on the Future

Friday – Big Money – Episode #601 – Double Check You Work

Saturday – Try This! – Episode #602 – Create a Shipping Product

Thanks so much for your interest in my ideas – to get more info, follow me… also if you like what you’re reading… I’d love to have you join me here:  start here! 

Make sure to grab my free app in both the App Store and GooglePlay: infinitypreneur

Thanks!

 

#doinginfinity

Big Money Small Change Success
Character + Content/Consistency + Goals/Motivation + Customers =
Tribeology

Would you do me a favor and join my “week in review” newsletter, that way, I’ll also be able to keep you posted on my progress of upcoming books, speaking events, etc…

Tomorrow… come back for this week’s episode on “Subject Matter Expert”!
PS:  Like my vibe? I want you to join my tribe! Begin with my quick and simple guide to understanding the 5C’s of the Infinity Marketing Machine.  I call it #doinginfinity.  Click Here and I’ll email you a FREE download.

Infinitypreneur.com

Posted on in 3- Wednesday - Midweek Motivation, Blog content, Business owner motivation, DoingInfinity, marketing, Real world, Success tips

TribeologyBlog.com – Episode #599 – Someone Ate My Reece’s Peanut Butter Cups

Quote: “Time is non-refundable, use it with intention.”

Wednesday: Midweek Motivation

 

Hummmmmm someone ate my Reece’s Peanut Butter Cups.

OK, first off… I don’t like Reece’s Peanut Butter Cups and Second, I’m annoyed they were eaten.  Well, I really don’t know if they were actually eaten, but I did not get them.

So how is it I didn’t get something I don’t like?  Amazon!

I actually ordered a pack of Reece’s Peanut Butter Cups off Amazon… why?  Because they’re a gift for my cousin.  He LOVES them… I’m putting them in the package with other silly things that he loves.  It’s a goofy package, but, in this new marketing era… I could pull up Amazon, spend 15 minutes, and have all the silly trinkets that he would love arrive at my door.  Presto, instant present.

BUT

Today, and this is a first for me, I had four packages arrive… One was an oversized padded yellow mailer, with the end open and empty inside.  OH and ask me if I actually opened the end super wide, shook it thinking some magical Reece’s Peanut Butter Package was going to appear. (but really, I did glare inside and shake it… why? I have NO clue)

Next step, text my other cousin that used to work for Amazon…  who said, that sometimes empty mailers “happen”, just log in and file for a refund.  It really was that simple.  I was able to return the package that I never received.  Mentally processing returning something I never received is harder than actually returning something I never received.

Tick tock, tick tock, you realize that at the end of reading this blog post you’ll be at a point in your life where you’ll never get that time back again?  My tid bit is Amazon returns are easy.  My REAL take away is… choose wisely how you spend your time.   It’s easy to get distracted and unlike empty packages, time is not refundable.  🙂

 

#doinginfinity

Tomorrow… come back for my episode on “Infinity Customer”!


PS:  Like my vibe? I want you to join my tribe!  I love motivation and inspirational quotes… I have another site called PineapplesInProgress.com go sign up for the newsletter for FREE.

Infinitypreneur.com

Infinity Marketing Machine Daily Topics:
Monday – Character (Subject Matter Expert)
Tuesday – Content & Consistency
Wednesday – Midweek Motivation
Thursday – Infinity Customers
Friday – Big Money
Saturday – Try This!
Sunday – Week in Reviewl