Quote: “The thing about smart people is they sound crazy to dumb people” SteveJobs
Thursday: Infinity Customer
Today’s quote makes me wonder if I’m dumb.
If I’m in a cranky mood.
Because I hear the quotes like, “the customer is always right” and I think that’s absurd.
Then I was searching for a quote for today and I came across
Quote A: “If we don’t take care of our customers, someone else will.”
Quote B: “Your most unhappy customers are your greatest source of learning.”
Here’s the deal. You can’t make someone like you. And this is where I think I’m either really dumb or really smart.
I have one customer that is awful. And if you want to use a dating analogy… she’s turned into the crazy break up girlfriend that won’t go away. “Oh I left my sweater, even though it’s 80 outside” – “Oh I ordered the water that is dry”
It brings me to Quote B… “If we don’t take care of our customers, someone else will.” This person leaves me saying, please… please… someone else take care of her.
Again, I don’t think that’s the intent of the quote, but that is the message that spoke to me.
That’s why when I saw Quote B,
“Your most unhappy customers are your greatest source of learning”… yeah, they really are… but once again my take is a little different.
YOU DON’T HAVE TO WORK WITH EVERYONE
This is your take away from Quote B… learn to attract customers you WANT to work with or you will end up with crazy “bad break up girl” customers.
How do you attract customers you want to work with?
Create your ideal avatar of the perfect world customer, figure out where they hang out, and attract them!
I know this might sound a little “customer prevention department” and honestly it is… but put yourself out of your misery!
My concept of the Infinity Customer is to create an environment that nurtures a relationship for long term journey… do you want crazy “break up girl” on your long term journey? OMG… NO!
That brings us full circle.
Today’s Quote: “The thing about smart people is they sound crazy to dumb people” So I’m not sure if I’m dumb and should believe the actual spoken words of Quotes A and B because they sound absolutely absurd to me… OR if I’m smart and other people look at me like I’m dumb because I go with the hidden message of quotes A and B.
Tomorrow… come back for my episode on “Big Cash Small Change”!
PS: Like my vibe? I want you to join my tribe!
Free Gift: Here’s a FREE guide to show MY results from using Infinity!
Infinity Marketing Machine Daily Topics:
Monday – Character (Subject Matter Expert)
Tuesday – Content & Consistency
Wednesday – Midweek Motivation
Thursday – Infinity Customers
Friday – Big Money
Saturday – Try This!
Sunday – Week in Review