Quote: “Don’t criticize what you don’t understand.”
That’s dumb. That’s stupid.
Things you expect to hear on a playground, right? OR are these the things going on in your head?
That’s what I thought — if you’re anything like me, you have to fight the constant internal battle to dismiss anything you don’t understand.
Well, dumb things.
Yet… at times, when you stop and understand the “why” behind the dumb thing, it suddenly makes sense and it’s not so dumb. It might not be how you’d do it or even something you’d want to do – yet there it is. It’s not dumb.
Today – make the effort to stop the dumb and stupid things going on in your head telling you something is dumb or stupid!
#doinginfinity
Tomorrow… come back for my episode “Infinity Customer”!
PS: Like my vibe? I want you to join my tribe! FREE GIFT! Grab your “Best and Simple Social Media Planner” to help with your Content and Consistency!
Infinitypreneur.com Tribeology is the process of turning “one and done” into “infinity” — Learn It. Do It. Profit. Decide who you want to work with, attract them, and sell them things they want to buy! It really is that simple.
If you find yourself asking, “What are easy content marketing ideas?” or searching “easy content marketing ideas” ask yourself why I just wrote that?
Tuesday Blog Topic: Content and Consistency –
Quote: “Live in the Now, this ”Moment is truly a Gift!”
OK so why did I write that at the top of my post?
Apparently… voice search has become an important consideration in your content marketing searching techniques.
I just read an article that said you should put your key words in the first sentence and in the last sentence and every 150 words along the way… that’s waaaay too much trouble. However, I figured I’d try the first sentence AND tell you another tip at the same time.
Did you see how I wrote the same thing two very different ways?
“What are easy content marketing ideas?”
“easy content marketing ideas”
(HA – maybe I will hit the every 150 words)
Ahhhhh — ok the reason it’s important to include a full question is just incase you shout (in frustration) – “Hey Siri, what are easy content marketing ideas?” — you would do this instead of “Hey Siri easy content marketing ideas” we don’t speak that way… we speak in sentences.
So what are these content marketing tips?
I also just read a great article about top NEW trends in content marketing. Now I’m not sure if that’s a searchable term… may I should ask, “what are the top new trends in content marketing for small businesses?”
Now, I’m just entertaining myself.
But here’s what number one was… video. Yeppers that red record button and speaking – especially live is a critical component to content marketing.
I need to do this.
I enjoy writing articles like this to help you learn content marketing and consistency in posting it to build your Infinity Marketing Machine… and more important your tribe! After all that consistency in content will build trust and you must have trust to bond the customers and transform into a tribe.
This apparently, well according to the article, is happening with video! SO… I will get on board and start creating videos. Ugh. But they will be awesome!
Not as awesome as creating an Infinity Product! What’s that? It’s my newest product. Learn more at InfinityProduct.com – I’d love to have you check it out.
OK what else did I learn from this Top New Trends in Content Marketing? (Ha. did it again)
I learned conversational marketing is HUGE.
This is email… messaging… texting… it’s that feeling of an actual conversation. It’s exactly what we teach here! I’m so excited you started visiting me… everyday we have a different topic to the blog.
Today is Content and Consistency. And today’s article is on content… and the content I’m providing is an article on the Top new trends in content marketing that I found in an article I just read.
But other than the shameless keyword packing… I’m actually teaching you HOW to use this type of content strategy (minus the sarcastic comments) to have an impact at your small business.
Ultimately, I’m teaching you how to create content by giving you a content example that is useful to YOU.
Build your Infinity Marketing Machine and create that tribe through email marketing. Even though email has been around a long time, it’s style has been named a top trend in content marketing… this year! Email marketing is about a hip as it gets AND as a small business, it’s levels the playing field for you.
Do IT.
Finally… the last cool topic I’ll mention is the ability to personalize messaging for your customers.
This is something that a small business can really utilize. Imagine if you’re in a blizzard… send out your email of photos of your product in a blizzard instead of the standard photos on a shelf.
If it’s 80 degrees, utilize the hot weather theme to the customers in the heat!
Really match the reality of your customer with your message.
This is the ultimate top trend in content marketing for small businesses that I found… it’s an area where you can excel.
So how did I do? Did I manage to get my key word phrase of, “What are easy content marketing ideas?” in the article in useful ways?
We’ll find out… good luck on using these trends. I think they are useful and will help with your impact in content marketing!
Now go try them… and create an Infinity Product I believe this is the trend that ALL businesses need to pay attention to… why? Well I believe that “Infinity is the New Inventory” — head on over and learn how to create Infinity Products.
#doinginfinity
Tomorrow… come back for my episode “Midweek Motivation”!
PS: Like my vibe? I want you to join my tribe! FREE GIFT! Grab your “Best and Simple Social Media Planner” to help with your Content and Consistency!
Quote: “Let your effort eliminate your need for excuses.”
The perfect way to stop making excuses is to actually do the work… seems obvious, right? Well, sometimes it’s not that obvious and here’s why.
We all fall in to a trap of saying, “I’m just not good at…” Let’s say posting consistently.
It’s “hard” to create content and keep up with it. You know you should, yet… there you are making excuses like I had to order product, I had a customer to call, I needed to do X, Y or Z or maybe all of those.
Then someone says how much success they’ve had with their content program and you reply, “yeah, I’m just not good at creating content”
Which is actually not true. You are good at the content, you’re not good at the habit!
You know your business better than anyone else AND you know your customers better than anyone else.
That means creating the content should be fun, exciting, and interesting. This really isn’t a chore… the chore is the actual consistency of doing it. Sure you may have other obligations in your life but the best way to improve at the consistency of this task is to actually do it.
It’s a lot like losing weight… it’s easier to eat the cookies than to walk the mile, right?
OR finances… it’s easier to use the credit card than it is to save up for the purchase.
Recognize the need to let your effort shine through. This is what your tribe needs, they need your success and leadership. But it’s hard to lead if you’re silent.
The best way to position yourself as the subject matter expert… the leader of this tribe is to lead. The effort IS the success.
#doingininfinity
infinitypreneur.com What is Tribeology? Learn It. Do It. Profit. Decide who you want to work with, attract them, and sell them things they want to buy! It really is that simple.
Thanks so much for your interest in my ideas – to get more info, follow me… also if you like what you’re reading… I’d love to have you join me here: start here!
Thanks!
#doinginfinity
Big Money Small Change Success Character + Content/Consistency + Goals/Motivation + Customers = Tribeology
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Tomorrow… come back for this week’s episode on “Subject Matter Expert”! PS: Like my vibe? I want you to join my tribe! Begin with my quick and simple guide to understanding the 5C’s of the Infinity Marketing Machine. I call it #doinginfinity. Click Here and I’ll email you a FREE download.
The next time you are at the airport, and it doesn’t matter which airport, but when you’re at the airport… stop in at the gift store.
Why?
Because they are well thought out oasis’ of marketing display. There are many different product lines in one small store and it’s fun to see how well organized they are!
The stores are planned out to sell T shirts or gift items. That’s what they do.
But what if your business doesn’t normally sell gift things, but you decide it’s appropriate – how do you display T shirts?
Look at this!
This is from a restaurant in Florida… it’s a great idea for you to consider on displaying gift T shirts. Look at how many you can get into the showcase.
The inventory is stored somewhere else… but right now you don’t need it. You can easily see each design and ask for a size to see if it’s the right fit.
So if you don’t have a lot of room remember this idea!
Also… if you are interested in creating your own print-on-demand items, make sure to check out my new fast track class — InfinityProduct.com
#doinginfinity
Tomorrow… come back for my episode on “Week in Review”! PS: Like my vibe? I want you to join my tribe! Begin with my quick and simple guide to understanding the 5C’s of the Infinity Marketing Machine. I call it #doinginfinity. Click Here and I’ll email you a FREE download.
Quote: “One billion words, but a ‘hi’ breaks the ice.”
Your photo on your social feed is the thing that says “hi” to a stranger OR even to your tribe…
The wonderful thing about the photo is that it cuts through all the noise online and creates a vibe.
ALL OF THIS FROM ONE PHOTO
That’s a little overwhelming, right?
Well, look at this post
It’s the jewelry from the store… but more important is that it’s a show stopper.
I actually stopped scrolling to see what the post was all about. The “spring vibe” really caught my eye.
This is how you make a Big Money Small Change Difference. Your small change is a photo, that is not expensive… but the big money rolls in because you capture your audience attention AND you’re tribe building.
AWESOME!
#doinginfinity
Tomorrow… come back for my episode on “Try This”! PS: Like my vibe? I want you to join my tribe! Begin with my quick and simple guide to understanding the 5C’s of the Infinity Marketing Machine. I call it #doinginfinity. Click Here and I’ll email you a FREE download.
Infinitypreneur Tribeology: Learn It. Do It. Profit. Decide who you want to work with, attract them, and sell them things they want to buy! It really is that simple.
Quote: “Leave your personal problems in the locker room!”
You woke up late, spilled your coffee, and dropped your keys in the snow bank.
Um…. your customer doesn’t care. That’s why I picked the quote, leave your personal problems in the locker room.
The easiest way to remember this, because sometimes it’s hard… especially when you wake up late, spill your coffee and drop your keys in the snow bank… but remember this, treat your customers with GUEST treatment.
GUEST Treatment for customers is exactly how you would recognize a friend visiting your home…
Greet your guest Understand their needs Exceed their expectations Satisfy their needs Thank them for visiting
When a friend arrives at your home you open the door and say “hello”, you invite them in, ask if they want something to drink or eat, you give them the food and beverage, ask if they want more, and thank them as they leave.
Same for customers… when a customer arrives at your store, welcome them, find out what they are looking for, share your options, ask for the sale and thank them for visiting.
It’s exactly the same treatment. GUEST treatment.
It’s easy to remember, easy to practice, and appreciated by your customers.
Give it a try!
Tomorrow… come back for my episode on “Big Cash Small Change”!
PS: Like my vibe? I want you to join my tribe! Free Gift: Here’s a FREE guide to show MY results from using Infinity!
Infinitypreneur Tribeology: Learn It. Do It. Profit. Decide who you want to work with, attract them, and sell them things they want to buy! It really is that simple.
